6 Best Social Media Aggregators for WordPress in 2024
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6 Best Social Media Aggregators for WordPress in 2024

best social media aggregator

Are you looking for the best social media aggregator you can use to showcase different social media feeds on your website?

Based on our extensive research on social media marketing statistics, there are 5 billion social media users worldwide as of January 2024. Now, it’s crucial to invest in social media marketing tools, especially if you want to get more followers and sales for your business.

A social media aggregator can make it super easy to promote your business online. You can use it to curate and display content from various social media channels into one unified feed on your WordPress website.

But with hundreds of options available online, it can be confusing to choose a social media aggregator that fits your site’s needs. Especially if you’re not WordPress-savvy.

With Smash Balloon’s decade-long experience and expertise in the field of social feeds and social media marketing, we created this article to show you what a social media aggregator is, why you need it for your business, and the different ways you can use it on your website.

Even better, we’ve also curated the best social media aggregators you can use to boost your brand’s social media presence and increase your followers online.

Feel free to click on a topic you’d like so you can skip ahead:

Here’s a quick summary of the BEST social media aggregators and what they have to offer to skyrocket your brand’s social media growth:

What is a WordPress Social Media Aggregator?

A social media aggregator is a type of social media plugin that helps you collect posts from your social media platforms and share them with your target audience.

You can use a social aggregator to curate, sort and organize your content into a social media feed, which you can then embed into your WordPress website.

instagram feed landing page example

How You Can Use Social Media Aggregators Online

Instead of adding social network buttons to your website, a social media aggregator lets you cross-promote your social media content by directly adding your social media feeds to your website.

There are tons of ways to use a social media aggregator to promote your business.

For example, you can use a social media aggregator to embed a TikTok video feed on your site’s homepage so you can get more viewers on TikTok.

Another way to use social media aggregators is to embed a YouTube playlist feed on your Elementor site to boost your watch hours on YouTube.

Do you want to display a feed of user-generated content like customer reviews from top review platforms?

You can even use a social media aggregator for reviews, like Reviews Feed Pro, to embed review widgets on your website to boost trust in your brand.

Now that you know the different examples of how you can use social aggregator tools, it’s time to talk about why you absolutely need to use it for your business’ website.

Benefits of Using Social Media Aggregators

A survey by Statista found that social media was the #1 marketing channel for businesses – most marketers and business owners used social media marketing as part of their digital campaigns in 2023!

If you’re serious about making more money and growing your business faster this 2024, then using social aggregators to display user-generated content (UGC) on your website is a no-brainer.

Social media aggregators are like your secret weapon for making your online business stand out from the competition so you can capture your audience’s attention and convert them into your customers.

When you use a social media aggregator for content curation to cross-promote your social media content on your website, you get to show off your social posts to all your website visitors. As a result, you can:

  • Establish brand awareness – Displaying user-generated social content helps improve your brand reputation and convince customers to become your brand ambassadors.
  • Increase your followers – Embedding high-quality social feeds on your website encourages your site visitors to check out your social media accounts and follow you.
  • Boost your sales – Use the power of social proof to get more sales when you showcase social media review widgets on your site with the help of a social media aggregator.
  • Rank your website higher – Embedding fresh and keyword-rich content, such as your social media feeds, helps search engines like Google find and read your site easier, which is great for SEO.
  • Save time, effort and resources – No need to manually upload your social media posts on your website. Simply install a social media aggregator, connect it to your social accounts and it can automatically show your posts and update your social feeds for you.

How to Choose the Best Social Aggregators for Your Site

We believe that a great social media aggregator is easy to use, offers the most versatile use-cases for your business, and gives you complete control over the social media content you want to display.

But with hundreds of social aggregator tools online, finding the perfect social media aggregator for your business can be a bit of a challenge.

Luckily for you, we collected social media marketing tips based on our personal experience and expertise and organized the top social media aggregator features to look out for so you can pick the right social media aggregator for you.

When choosing a social media aggregator, it’s important to consider your business’s specific needs and budget. Some key factors to consider include:

  • Supported social networks – Make sure the social aggregator supports all the social media networks you use. You’ll have an easier time keeping people engaged if your content aggregator supports major platforms like Facebook feeds, TikTok, Instagram, Twitter feeds, Google, Yelp, Tripadvisor, YouTube, and more.
  • Unified social feed from multiple platforms – To promote your accounts from all the platforms you’re using, your social media aggregator should come with an option to combine social media feeds from multiple networks in a single feed.
  • Ease of use – A good social feed aggregator should be super easy to set up and use, even if you’re a newbie to WordPress.
  • Customization options – Your social aggregator should help you easily customize your social feeds to look exactly how you want, no coding needed. This way, the social proof you display matches your brand identity perfectly.
  • Powerful feed moderation features – Don’t want posts from certain users to show up, or want to hide specific posts in your feed? Your social media aggregator should come with a user-friendly visual moderation system that makes moderating your feed simple.
  • Lightweight – A lightweight social media aggregator means your social feeds will load fast on your webpages, so it’s great for your user experience and SEO.
  • Downtime prevention – You should never worry about your social media feed widgets going down. Your social media aggregator should be reliable enough that it’ll continue to work and show your social feeds, even if your social network is temporarily offline.
  • Excellent Customer Support – You’ll have an easier time embedding social media feeds on your site if the social aggregator’s user reviews show that people are happy with the quality of its support team.

With these social aggregator features in mind, you may be asking yourself, “What’s the best social media aggregator?”

Best Social Media Aggregator Tools for WordPress Websites

Choosing the best social aggregator depends on your business’ individual preferences and needs. Here’s a list of our favorite social media aggregation tools that you can get started with:

1. Instagram Feed Pro – Best Social Media Aggregator for Instagram

best instagram feed aggregator plugin

Looking for an Instagram social feed aggregator? You can use the #1 WordPress Instagram feed plugin in the market: Instagram Feed Pro.

An Instagram feed aggregator like Instagram Feed Pro collects Instagram posts published on your Instagram profile and organizes them into a unified Instagram feed.

With this user-friendly social media aggregator for Instagram, you can display the following Instagram feeds on your website so you can boost your followers, engagement, and sales:

Plus, unlike other Instagram plugins, you can use Instagram Feed Pro to show your Instagram stories right on your WordPress website. This lets your site visitors view your Instagram stories in a beautiful lightbox popup directly on your site.

If you want to customize your feeds, Instagram Feed Pro has beautiful feed templates that you can easily import with a click.

What’s more, this Instagram feed aggregator has a visual feed editor to help you change your feed’s colors, layouts, margins, typography, and a lot more — no technical knowledge needed.

live feed customizer instagram feed pro

Even better, Instagram Feed Pro doesn’t need to constantly ask social networks for data. This means it doesn’t waste time while loading your feeds and keeps things fast, so your site performance is optimized for speed.

Over 1 million marketers, business owners, and content creators love using Instagram Feed Pro as their social media aggregator because:

  • It’s super easy to use! You can set it up, connect your Instagram account, and embed Instagram feeds on your site in minutes.
  • The Instagram feed plugin is responsive right out of the box, which means your Instagram feeds work on any screen size and device.
  • You don’t need to be an expert in coding to customize your feeds. With Instagram Feed Pro’s visual customizer, you can personalize your Instagram feed in just a few clicks.
  • You can showcase multiple Instagram feeds. Display as many feeds as you like, either on the same page or throughout your site.
  • This social aggregator comes with pre-built templates and layouts that you can use to embed beautiful Instagram feeds
  • You can also use this Instagram feed aggregator to set up shoppable Instagram feeds which can help you get more sales.

Why We Like Instagram Feed Pro: Overall, I thought it was versatile, easy-to-use, and a powerful social media aggregator for Instagram. If your business has an Instagram account, you need Instagram Feed Pro to help you create, personalize, and showcase different types of Instagram feeds on your site — no coding required.

Pricing: Instagram Feed Pro starts at $49/year. This pricing for this Instagram aggregator already lets you add unlimited Instagram feeds to your website. Get started with Instagram Feed Pro today!

2. TikTok Feed Pro – Fastest-Growing Social Aggregator for TikTok

With TikTok quickly becoming one of the most popular social media platforms for videos, you need to start using TikTok Feed Pro to showcase TikTok widgets on your website.

As the best social media aggregator for TikTok video content, you can use TikTok Feed Pro to curate, personalize, and embed TikTok feeds on your WordPress in just a few clicks.

Tons of users love this social feed plugin’s visual customizer. In fact, you can use it to customize your TikTok feed’s header, layout, spacing, TikTok posts, columns, video player and more — absolutely zero coding needed.

And that’s just the start! Tons of users also appreciate the following TikTok Feed Pro features:

  • 100% reliable, so your TikTok feeds will continue to work even if there’s a temporary issue with TikTok
  • Responsive TikTok widgets, which means your collection of TikTok videos look great on any device
  • You can filter the TikTok videos you show based on a word, key phrase or hashtag
  • Choose from professionally-made feed templates with unique designs for your feed
  • Fetch your TikTok videos regularly
  • Showcase unlimited TikTok videos on WordPress

Why We Like TikTok Feed Pro: Other TikTok feed plugins let you embed TikTok videos — but you can embed a limited number of videos only. Meanwhile, TikTok Feed Pro lets me showcase as many TikTok videos as I want.

Pricing: TikTok Feed Pro starts at $49/year. This pricing for this TikTok aggregator tool already lets you connect up to 5 TikTok accounts and display up to 10 TikTok feeds on your website. Get started with TikTok Feed Pro today!

3. Social Wall – Best Social Media Aggregator for Multiple Platforms

social wall pro plugin smash balloon

If you want to display social media feeds from different social networks on your site, the best social media aggregator you can use is Social Wall.

In one user-friendly package, this aggregator plugin comes with all the features you’d need to embed social media feeds that help boost your social media presence and get more conversions on your site.

As the #1 WordPress social media feed aggregator plugin, Social Wall Pro lets you customize and display social feeds on your website — completely code-free.

Supports All Major Platforms

With Social Wall, you get an all-in-one YouTube, TikTok, Facebook, Twitter, and Instagram aggregator for your website.

What’s more, you can connect multiple social media accounts and use them to create unlimited social media walls. This way, you can add social feeds from various platforms in just a few minutes.

User-Friendly Visual Customizer

As the best WordPress social media feed plugin, Social Wall makes sure your social feeds will automatically copy your existing site’s theme and design.

As a result, your social media feed widgets will perfectly match your branding.

You’ll also get a live visual feed editor that you can use to set your feed layout, color scheme, post background color, and spacing. This lets you customize how your feeds look with just a few clicks.

No-Code Way to Embed Your Social Feeds

Want to embed your social media feeds without dealing with complicated code?

Sure, you can! With Social Wall, you can start embedding your social media feeds on your WordPress page, sidebar, or footer. In just a few seconds, your social media feed will be displayed on your site easily.

That’s not all!

  • Display as many social media feeds as you want, either on the same page or throughout your website
  • Social Wall Pro has also been designed to be lightweight, so your aggregated feeds and webpages are going to load lightning fast.
  • Choose from ready-made beautiful layouts you can use to showcase your social media feeds: grid, list, and carousel.
  • Curate content and showcase different types of social media feeds, such as hashtag aggregator feeds, YouTube channels, TikTok videos, Instagram reels, and more.
  • It also comes with a support team of WordPress experts who’ll guide you through the whole process of connecting, customizing, and embedding your social media posts on your website.

Why We Like Social Wall: Most businesses have accounts on multiple social media platforms, and Social Wall helps you display your posts from all accounts you own across all platforms. You can use this top social media aggregator to get more followers and engagement on popular social networks — at the same time!

Pricing: Social Wall starts at $299/year by getting the All-Access Bundle. The All-Access Bundle gives you unlimited access to Social Wall along with the best social media feed plugins for Instagram, YouTube, Facebook, Twitter, TikTok, and Reviews Feed Pro. Get started with Social Wall Pro now!

4. Hootsuite – Popular Social Scheduling Tool for Businesses

hootsuite social feed aggregator

Hootsuite is a social media aggregator that helps you manage your social media content.

Instead of aggregating social media posts in a feed on your website, Hootsuite collects your social accounts in one dashboard to make them much easier to handle, post, and schedule.

If you want an easy-to-use social media aggregator tool to promote your social media posts, then Hootsuite’s interface might be hard to use, so it’s more suited to advanced users.

Also, you can’t use it to embed social walls on your WordPress site. It’s more of a social scheduling tool that you can use together with a social media feed plugin like Social Wall.

Features:

  • Supports Lots of Platforms: With Hootsuite, you can show social proof from Facebook, Twitter, Foursquare, WordPress.com, LinkedIn, Tumblr, and more from a single place.
  • Analytics: You can also check how your social feeds are performing using Hootsuite’s advanced analytics functionality.
  • Make Posts Easily: Hootsuite comes with an advanced composer that can help you make social media posts for different platforms from a single place.
  • Schedule Posts: You can also schedule social media posts like Facebook posts and tweets to be published on your feed at specific times with Hootsuite.

Why We Like Hootsuite: When reviewing Hootsuite, I noticed that it’s a convenient social media aggregator for scheduling tweets on Twitter. If your brand is heavily promoting on Twitter, then it’s a must-have in your social media marketing toolbox.

Pricing: You can get Hootsuite with a pricing plan that starts at $99/month. But if you want priority support, up to 5 users, and 35 social media accounts, you’ll have to get the Business Plan that costs $739/month.

5. Buffer – Basic Social Media Aggregator for Small Business Owners

buffer social media tool

If you’re a business owner who wants a simple social media feed aggregator to manage your social accounts from one dashboard, then Buffer might be for you.

Similar to Hootsuite, Buffer offers a handy dashboard that curates your posts from different social accounts so you can track specific hashtags, users, and lists.

Although limited in features, Buffer offers a free plan that lets you connect up to 3 social channels to your account. You can use it to schedule up to 10 posts per channel only, though.

Features:

  • Supports Major Platforms: This social media aggregator supports the API for different social media platforms like Facebook, Instagram, Twitter, Pinterest, and LinkedIn.
  • Respond to Posts: You can also respond to social posts from all the different social platforms right from the Buffer dashboard.
  • Hotkeys for Better Speed: To help you speed things up, Buffer also allows you to set keyboard hotkeys for certain actions. This way, you can quickly respond to comments, schedule posts, and more.
  • Analytics: You can also check how your social media is doing with useful analytics. So you’ll be able to track your social media engagement and plan strategically.

Why We Like Buffer: One feature that stood out to me was Buffer’s free plan. Even though it’s limited to 3 channels, and you can schedule up to 10 posts per channel only, it’s still a useful social media aggregator app that businesses can use for free, so it’s perfect for newbie eCommerce owners, bloggers, and influencers.

Pricing: The pricing for Buffer starts at $6/month per channel for their publishing, engagement, and analytics tools.

6. Taggbox – Starter Social Media Feed Plugin for Small Platforms

Taggbox is another social media aggregator solution for anyone who wants to show user-generated content from social media on their website.

Like Social Wall, you can also use Taggbox to show social walls, hashtag campaigns, reviews feeds, social feeds, and more on your website from lots of social media platforms.

While it can be straightforward to customize your social feeds, Taggbox doesn’t have a real-time preview on its feed customizer like Smash Balloon’s Instagram Feed Pro, TikTok Feed Pro, and Social Wall.

Check out this post on Smash Balloon vs Taggbox for a detailed comparison of their features.

Features:

  • Supports Lots of Social Platforms: You can show content from 15 social platforms and review websites, including smaller platforms like Tumblr and SoundCloud.
  • Supports Lesser Known Content Platforms: Taggbox supports 9 different platforms, including Squarespace, Wix, and more.
  • Social Feed Analytics: You can check if visitors are interacting with your embedded social feeds on your website.

Why We Like Taggbox: I particularly appreciated the fact that you can use Taggbox to connect to your Pinterest and Airbnb platforms to aggregate your social media feeds. It’s a useful social media aggregator if you’re actively promoting on these social networks.

Pricing: Taggbox has a limited free plan that lets you display only 2 social media feeds — and this is limited to 2,000 views monthly only. If you get their basic plan that starts at $39/month, you can embed a maximum of 6 social feeds only. So, Smash Balloon’s social feed plugins are better suited for you if you want to display unlimited social feeds on your site instead.

Honorable Mentions

Here are some other options that can help you aggregate social media feeds on your WordPress site:

  • Feed Them Social: Show social media posts on your site with this simple social media feed aggregator
  • EmbedSocial: Embed content from a variety of social sites, including TikTok and Vimeo
  • Curator.io: Create engaging social walls and add them to your site with an embed code
  • Walls.io: Give your social media management a boost by displaying social walls on your site
  • Juicer: Show real-time updates from different supported platforms on your site with ease
  • Flockler: Build trust by adding social proof and user-generated content to your website

What is the Best Social Feed Aggregator for WordPress?

While there are tons of great options available online, Social Wall is the best social media aggregator if you want a feature-rich and user-friendly tool.

Based on our testing, it takes just minutes to add social feeds to your website with the help of this tool.

In just a few clicks, you can show beautiful social media feeds and aggregate content from the biggest platforms online: Facebook, TikTok, YouTube, Twitter, and Instagram.

best social media aggregators

You can use Social Wall Pro to display event calendars, Facebook albums, YouTube live streams, shoppable Instagram feeds, Twitter hashtag feeds, YouTube playlists, and much more — no HTML, Custom CSS, or any other code!

Want to create social walls to grow your business?

Grab the All Access Bundle to save big on Social Wall as well as the best social media feed plugins in the market.

Looking for ways to boost your audience engagement? In that case, check out our article on the best types of social media posts to boost engagement.

FAQs on the Best Social Feed Aggregators for Your Business

Here are some questions that people have asked us about social feed aggregators.

How do social aggregators work?

Social aggregators will connect to a social platform’s API to fetch posts and display them on your website. You can use social media aggregators to fetch content from social media platforms like Facebook, Instagram, TikTok and more before displaying them on your website. This way, you can have a variety of content from different platforms on your website.

What is the best social media aggregator?

With its collection of powerful features and ease of use, Social Wall is easily the best social media aggregator in the market. All it takes is a few clicks, and you can start showing content from the biggest platforms worldwide: Facebook, TikTok, Instagram, YouTube, and Twitter.

Do social aggregators work with Elementor?

Yes, the Social Wall plugin works great with Elementor and can be a great way to make your site more engaging. To get started, follow this guide on how to add social feeds to Elementor.

Best WordPress Plugins and Tools (Smash Balloon Picks)

Ready to take your business to the next level? Here are our picks for the best tools to help you out:

If you thought this was helpful, why not follow us on Facebook and Twitter for more informative social media tips and tricks for your business?

author avatar
Lianne Laroya Content Marketing Manager
Lianne serves as the Content Marketing Manager at Smash Balloon, drawing upon more than 12 years of experience in WordPress content, social media marketing, user-generated content (UGC) and search engine optimization (SEO).

Comments 19

  1. Klaudia 2 years ago

    It’s helpful, thank you a lot!

    Reply
  2. Eric 2 years ago

    Great Post !

    Reply
  3. santosh sendha 2 years ago

    I love Social Wall Pro

    Reply
    1. Cynthia Black 2 years ago

      Great that there are things to help people like this.

      Reply
  4. Melanie Goldstone 2 years ago

    Smash Ballons is the only Instagram plugin i’ll use on my websites! Easy to use and up-to-date 🥳

    Reply
  5. bashir 2 years ago

    insightful post! thanks

    Reply
  6. brent bowles 2 years ago

    these all look so elegant, might use these as references

    Reply
  7. Shellie Clark 2 years ago

    Awesome Post thanks!

    Reply
  8. Zekerijah Ćatić 2 years ago

    Great post 👍

    Reply
  9. Eric 2 years ago

    Real helpful guide

    Reply
  10. Ken Kwan 2 years ago

    All great picks! Thanks for sharing!

    Reply
  11. Zekerijah Ćatić 2 years ago

    Very cool

    Reply
  12. Patricia García 2 years ago

    Thanks for the post

    Reply
  13. Klaudia 1 year ago

    Thanks!

    Reply
  14. edwin udioh 1 year ago

    Thanks a lot!

    Reply
  15. Vladimir 1 year ago

    Very insightful article. Thank you for your effort.

    Reply
  16. Michael R 1 year ago

    So many good plugin options!

    Reply
  17. Shellie Clark 1 year ago

    Great post thanks!

    Reply
  18. edwin udioh 1 year ago

    really insightful, thanks again.

    Reply

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