25+ Best WordPress Plugins to Boost Your Business [2023]
Home Blog 25+ Best WordPress Plugins to Boost Your Business [2023]

25+ Best WordPress Plugins to Boost Your Business [2023]

Are you looking for the best WordPress plugins?

WordPress is the most popular platform when it comes to building websites. And a huge reason for that is the number of plugins you can use.

With the help of WordPress plugins, you can improve your website’s functionality with ease – no coding needed.

If you’re using WordPress for your business website, WordPress plugins can help you get more traffic, keep visitors engaged, boost your sales, improve your brand’s image, and much more!

To help you out, we’re showing you our list of the best WordPress plugins that you can use to grow your business.

Before that, let’s see you how you can find the best WordPress plugins from all the options out there.

How to Find the Best WordPress Plugins

WordPress plugins are simply apps that can add features to your website. If you want a powerful site to effectively promote your brand then WordPress plugins can be a massive help.

On top of that, there are tons of options to choose from when it comes to WordPress plugins. Just on the official WordPress site, you have over 59,000 different plugins.

With so many WordPress plugins available, finding the best ones can be tough. To help you make the right decision, we’ll show you what to look for in a WordPress plugin.

1. Good Reviews

Before picking a WordPress plugin, you can just check the user reviews to see what others think of the plugin.

user reviews instagram feed pro

If you can’t find a lot of positive user reviews, then the plugin might not be high-quality.

2. Customer Support

If you ever face problems using a plugin, good customer support can be a lifesaver. That’s why you should check the available customer support options when picking your WordPress plugins.

You can also take a look at the reviews to see if people are happy with the quality of the customer support.

instagram feed pro user reviews

3. Regular Updates

WordPress often gets new updates that change how the platform works. To keep up with these changes, the WordPress plugins will also need regular updates otherwise they might not work.

On top of that, outdated plugins are a common cause of WordPress hacks. To keep your website secure, it’s important to pick WordPress plugins that regularly get updates.

last update wordpress plugin

Make sure to take a look at the last updated date and see if it’s recent when selecting your WordPress plugin.

4. Money-Back Guarantee

If you’re spending money on a WordPress plugin, there’s a chance that the plugin might not be the right fit for your website.

To solve this issue, you can go for plugins that come with a money-back guarantee or free trials. That way, you can try out the plugin for yourself and see if you like it.

In fact, some trusted plugin developers like WPForms, SeedProd, and Smash Balloon offer a 100% money-back guarantee with no questions asked.

smash balloon money back guarantee

Remember to keep these in mind when picking WordPress plugins for your business site. That way, you can have a WordPress website that’s feature-rich and secure.

Now we’ll go ahead and show you our ultimate list of the best WordPress plugins for your site.

25+ Best WordPress Plugins for Your Business

In this post, we’re showing you the best WordPress plugins to help you grow your business with ease. Just check out the WordPress plugins listed below to get started:

1. MonsterInsights

As the best Google Analytics plugin in the market, MonsterInsights can be an amazing pick for any business website.

With this plugin, you can connect your website to Google Analytics in just a few clicks.

You can then track important metrics like click rate, site revenue, traffic, visit duration, and so much more directly from your WordPress dashboard.

ecommerce report monsterinsights

Plus, MonsterInsights also comes with support for eCommerce plugins like Easy Digital Downloads and WooCoommerce.

That means you can easily track the product sales, refunds, conversion rates, and more for your online store.

To help you track your website, you can also use MonsterInsights to get regular reports about the metrics that you’re interested in.

Using detailed analytics from MonsterInsights, you can clearly see how your business is doing and use that information to make the right decisions.


Starting at just $99.50/year, you can use MonsterInsights for your website.

Grab your copy of MonsterInsights today and you can start growing your business with useful analytics.

2. OptinMonster

Want an easy way to boost your sales and email list? Then you can try using OptinMonster for your website.

As the best lead generation tool in the market, OptinMonster can help you create engaging marketing campaigns for your business.

Using these campaigns, you can convert your website visitors into customers, grow your email list, boost your social media presence, and much more.

You can pick from WordPress popups, countdown timers, announcement bars, spin-a-wheel games, welcome mats, and tons of other templates for your marketing campaigns.

After you pick a template, you can use OptinMonster’s simple drag and drop builder to add your information to the marketing campaigns – no coding needed.

optinmonster easy builder

Want to learn more? Just check out our OptinMonster review where we take a closer look at this lead generation tool.


The pricing plans for OptinMonster start at a low price of $108/year or just $9/month.

So what are you waiting for? Grab your copy of OptinMonster and start growing your business today.

3. WPForms

Contact forms are a great way to let your website visitors get in touch with you. And WPForms is easily the best option out there when it comes to contact form plugins.

On top of creating contact forms, WPForms can also help you build email subscription forms, online order forms, payment forms, surveys, polls, and much more.

As a result, you can generate leads, boost your sales, and build a relationship with your visitors.

This plugin also gives you a simple drag and drop builder so you can easily create forms without touching a single line of code.

wpforms easy form builder

Plus, you can just grab a pre-built template and have a WordPress form ready to go in no time – it’s that easy.

Since it’s the best form builder for WordPress, WPForms comes with advanced features like conditional logic and multipage forms.

With these, you can make your forms much shorter so people will be more likely to finish submitting them.

We’ve got a separate WPForms review where you can learn more about this amazing WordPress plugin.


You can grab your copy of WPForms starting at $39.50/year.

Get WPForms here and you can easily reach your visitors and get more sales using WordPress forms.

4. Smash Balloon

For an effective way to boost your brand’s social media following and get more sales, you can use Smash Balloon.

Smash Balloon can help you embed social media feeds on your website and show relevant posts from Facebook, Twitter, Instagram, and YouTube.

That way, you can keep your website visitors engaged using social media content. Plus, you can also show your own social media posts and get tons of new interactions and followers.

On top of that, you can also display user reviews, testimonials, and product demonstrations using Smash Balloon.

twitter hashtag feed for your website

As a result, your visitors can see that regular people on social media also enjoy your products. They’ll be much more likely to buy from you after that.

Smash Balloon also makes it super easy to create social media feeds even if you’re a WordPress newbie. All it takes is a few clicks and you can create, customize, and embed your feeds – no coding needed.

instagram live feed editor

The best part? You get a support team of dedicated professionals who are always ready to lend you a hand.

With over 1.75 million active users and a rating of 4.9/5 stars, Smash Balloon is one of the best WordPress plugins in the market. In fact, some of the biggest brands in the world are also using Smash Ballon.

Want to get started? Check out our beginner-friendly guide on how to embed social media feeds.


Smash Balloon is actually a collection of 5 different plugins and each plugin starts at just $49/year.

To get all the Smash Balloon plugins at a deep discount, you can get the All Access Bundle starting at $299/year.

Get started with Smash Balloon and you can use social media marketing to grow your business.

5. SeedProd

As the best landing page builder plugin, SeedProd can help you create an engaging website in no time.

SeedProd comes with a drag and drop page builder so you create landing pages for your site in just a few minutes. There’s no need to bother with coding or hiring a developer just to create custom pages.

seedprod landing page example

You can then use these landing pages to promote your products, services, sales, email list, and much more.

To make it even easier, you can choose from 150+ pre-built templates. Just pick a template you like, add in your details and you’ll have a landing page ready to go.

This fantastic landing page builder comes with templates for coming soon page, maintenance mode page, webinar page, login page, 404 error, and much more.

SeedProd pages are also super lightweight, so you can be sure that your website will load super fast. And a faster website means better SEO as well.

Check out our SeedProd review if you want to learn more about the best landing page builder for WordPress.


You can get the premium plan for SeedProd starting at $39.50/year.

If you want to create an engaging website to promote your brand, grab your copy of SeedProd today.

6. WP Mail SMTP

To reach your customers effectively with your emails, you can give WP Mail SMTP a try.

A major downside of WordPress is that your emails can often get flagged as spam or blocked. That means so many of your customers might not be getting your emails at all.

Just think about how many potential sales you’re losing that way!

The good news is that you can easily solve this problem by using WP Mail SMTP.

Instead of using the unreliable email service that WordPress uses, you can use the secure SMTP service to send your emails.

wp mail smtp how it works

As a bonus, you also get detailed insights about your emails, like deliverability, open rates, click rates, and much more.

Since more people will see your emails, you can use email marketing to turn tons of people into customers.

Plus, getting started is super easy since the team at WP Mail SMTP will set up the plugin for you.


To purchase WP Mail SMTP on your website, the price starts at $49/year.

Get WP Mail SMTP today and your business can get the most out of email marketing.

7. TrustPulse

For an easy way to convince website visitors to buy from you, you can give TrustPulse a try.

TrustPulse can help you send out popup notifications whenever someone on your website makes a purchase.

With these notifications, you can cause FOMO (Fear of Missing Out) in your website visitors which can lead to more sales.

It’s also a great way to show social proof to your visitors. They can see that real people out there are using your products which builds a sense of trust.

TrustPulse also comes with a real-time tracking feature that you can use to check your downloads, email signups, and more.


Starting at just $60/year, you can grab your copy of TrustPulse. Try TrustPulse right now and you can quickly boost your conversions and get more sales.

8. RafflePress

The next option on our list is RafflePress, one of the best WordPress plugins if you want to reach tons of customers easily.

RafflePress can help you create viral giveaways and contests and bring in lots of website traffic. You can then get people to join your email list, refer their friends, follow you on social media, and much more.

Plus, RafflePress comes with a simple builder to help you create your giveaways just by drag and drop – no coding needed.

drag and drop builder rafflepress

Since it’s the best WordPress giveaway plugin, RafflePress can automatically start the giveaway, set the rules, block fake entries, end the giveaway, and choose the winners for you.

In fact, we used RafflePress ourselves and ended up getting 3,584 new subscribers, 300+ comments, and hundreds of new followers in no time.


For RafflePress, the premium plan starts at only $39.20/year.

To grow your business with viral giveaways, grab your copy of RafflePress today.

9. All in One SEO (AIOSEO)

If you want to boost your website traffic and reach more customers, All in One SEO (AIOSEO) can help you out.

Like the name says, AIOSEO is an all-in-one tool that has everything you need to improve your website’s SEO.

As a result, your site will rank higher in search engine results and you’ll get more potential customers visiting your website.

To make things easier, AIOSEO can scan your website and let you know how you can optimize your title, meta description, keywords, product pages, and much more.

seo checklist all in one seo

The plugin will also automatically generate the latest sitemap of your website and notify Google and Bing whenever there’s any changes.

That way, your newest content can start ranking high in search engine results.

And that’s just the start. AIOSEO can also manage redirections, fix 404 errors, set up breadcrumbs for better site navigation, connect your site to Google Maps, and much more.

With all these amazing features, AIOSEO is one of the best WordPress plugins if you’re serious about growing your business.


For AIOSEO, the pricing plans start a low cost of $49.50/year.

Get All in One SEO (AIOSEO) if you want to optimize your website and get tons of new customers with ease.

10. PushEngage

Another fantastic WordPress plugin that can help you grow your website is PushEngage.

Using PushEngage, you can instantly reach your customers by sending out push notifications. And since the notifications are short, people will be much more likely to read your messages as well.

You can then inform people about new products, sales, announcements, abandoned carts, and much more.

push notification example pushengage

If your visitors are offline, they’ll get your notification as soon as they get online again.

PushEngage can also track your visitors and automatically send a notification at the right time so you can convert them into customers easily.

You can even send out personalized push notifications, customize the notifications, create automated campaigns, and much more.

With its collection of helpful features and user-friendly design, PushEngage is easily the best push notification plugin.

Since only 8% of marketers are using push notifications, you’ll have a massive advantage over your competition with PushEngage.


You can buy PushEngage for your website starting at $108/year.

If you want a simple way to reach your customers at any time, get your copy of PushEngage today.

11. SearchWP

With the help of SearchWP, you can add a powerful search feature to your website and make it much easier to navigate.

And when people can find the products that they’re looking for, you can get more sales.

The default WordPress search will ignore many parts of your website, like product descriptions and the contents of your documents.

As the most advanced search plugin for WordPress, SearchWP can help your visitors look through everything. That includes your product pages, blog posts, documents, categories, tags, custom post types, and much more.

searchwp customize your search engine

On top of being powerful, SearchWP is also super easy to use. As soon as you activate the plugin, it will replace the default WordPress search.

To help out your business, this WordPress plugin also shows you what your visitors are searching for. As a result, you can clearly see what customers want and use that to make business decisions.


To get SearchWP for your website, the price starts at just $99/year.

Start using SearchWP and you can instantly create a better website with a powerful search feature.

12. Easy Digital Downloads

If you want to sell digital products from your WordPress website, then Easy Digital Downloads is what you’re looking for.

Just install this plugin and you can instantly turn your website into an online store. You can then sell eBooks, digital art, music, plugins, software, and any other digital good that you want.

Since Easy Digital Downloads is so flexible, your website can get payments from Stripe, Apple Pay, Google Pay, and PayPal.

You also get useful features like discount codes and account pages that you can use to reward repeat customers.

Easy Digital Downloads will also give you detailed reports that show what your customers are buying. You can see which products are doing well and which ones need reworking that way.


For Easy Digital Downloads, the price starts at $99.50/year.

Turn your website into a popular online store in just a few clicks with Easy Digital Downloads.

13. AffiliateWP

If you want to get others to promote your website for you then you can give AffiliateWP a try.

Using AffiliateWP, you can create referral programs where people can promote your business and get a small bonus from successful sales.

You can even choose between a flat rate or a percentage bonus for your affiliates.

Plus, AffiliateWP has absolutely no limits when it comes to the number of affiliates. That means you can get tons of people to promote your products and help your business grow.

This plugin also shows you how much traffic and sales you’re getting from your affiliates. So, you can see how effective your affiliate marketing is.


The pricing plans for AffiliateWP start at $149.50/year.

Get started with affiliate marketing by grabbing your copy of AffiliateWP here.

14. WP Simple Pay

WP Simple Pay makes it super easy to accept Stripe payments and make money from your WordPress website.

All it takes is a few simple clicks and you can start collecting payments – no need to bother with coding or spend time setting up a shopping cart.

You can use this plugin to accept single payments, subscriptions, flat payments, custom amounts, and more. Plus, you can even set up discount coupons to reward dedicated customers.

Since WP Simple Pay uses Stripe’s secure servers for the whole payment process, your website will still remain lightweight and fast even when tons of people are making payments.

With its support for multiple currencies, you can use WP Simple Pay to accept payment from all over the world.


You can get the WP Simple Pay plugin starting at $99.50/year.

Give WP Simple Pay a try and it’ll be easier than ever before to receive payments from your customers.

15. Sugar Calendar

Sugar Calendar is the best option when it comes to event management tools for your website.

Created to be lightweight and easy to use, Sugar Calendar allows you to set up and manage your events in just a few clicks.

You can create events, set the time and date, assign categories, and even set up recurring events. This plugin also supports payments so you can directly sell tickets to your events.

Sugar Calendar can sync with Google Calendar as well, so it’s even easier to track your events.

As a bonus, the plugin also tracks everyone’s time zones and shows visitors the local time for your events to remove any confusion.


The pricing plans for Sugar Calendar start at just $49/year.

To start managing all kinds of events directly from your website, just grab your copy of Sugar Calendar.

16. WooCommerce

Used by millions of websites, WooCommerce is the most popular eCommerce plugin in the market.

While Easy Digital Downloads is still the best option if you want to sell digital products, you can use WooCommerce to sell physical goods from your website as well.

With WooCommerce, you get all the features you need to turn your website into an online store. You can create product pages, accept payments, ship products, set up the checkout, and much more with ease.

And since you have complete control over your eCommerce store, you don’t have to worry about a third-party directly affecting your sales.

The best part? You also get tons of WooCommerce plugins and addons that you can use to create an even better online store.


WooCommerce is completely free to use but you’ll have to pay for any premium add-ons.

17. Jetpack

If you want a single plugin to manage your website security and performance, you can give Jetpack a try.

Jetpack can automatically save backups of your WordPress website.

That way, you can restore that backup in just a single click if something happens to your site.

Plus, it also automatically scans for malware and blocks spam to protect your site. While Jetpack also has features to help your SEO, it’s barebones compared to other options like All in One SEO (AIOSEO).


To get the backup and security features of Jetpack, the price starts at $149.04/year or $12.42/month.

18. Akismet

If you want a lightweight WordPress plugin to handle spam protection for your website, then give Akismet a try.

Trusted by over 7 million users, Akismet is highly effective at filtering out spam from your comments as well as contact forms.

In fact, Akismet has caught 527,285,354,366 pieces of spam since it started back in 2005.

To give this plugin a try, you can check out our helpful guide on how to use Akismet for WordPress.


Akismet is free to use for personal websites but commercial sites will have to purchase a pricing plan.

The Plus plan for Akismet starts at $99.96/year or $8.33/month and even comes with priority customer support.

19. Wordfence

Wordfence is one of the best WordPress plugins if you’re looking for a powerful security solution for your website.

You can use this plugin to protect your login page, enable two-factor authentication, scan for malware, and more.

It even comes with a regularly updated blocklist that keeps harmful users away from your WordPress website. With the higher paying plans, you can also get a 24/7 support team to help you out.

While the plugin has lots of useful features, getting started with WordFence can be a bit confusing.

For more information, you can take a look at this guide on how to set up Wordfence on your website.


The basic version of Wordfence is completely free for everyone.

But if you want priority support and real-time protection, you can get the premium version that starts at $99/per year.

20. W3 Total Cache

W3 Total Cache is a useful plugin if you want to quickly boost the speed of your website.

With a faster website, your visitors will end up with a much better impression of your business. Plus, Google will also rank your website higher in search results so you can reach more people.

To speed up your site, W3 Total Cache saves a copy of your website that’s known as a “cached” copy.

When someone opens your website, the plugin will then show the cached copy instead of loading your web page from scratch.

That way, it saves tons of time when people try to load your website. Plus, the plugin is super easy to set up so you don’t have to bother with coding or anything complicated.


As one of the best free WordPress plugins out there, you can use W3 Total Cache for free.

21. TinyPNG

Another simple way to improve your website speed is to use the TinyPNG plugin.

In fact, this WordPress plugin is run by the team behind the popular TinyPNG image compression service.

TinyPNG can automatically optimize your images and reduce the size of your web pages. As a result, it’ll take much less time for all the pages on your website to load.

And the best part is that TinyPNG can do all that without visibly reducing the quality of your images.

As a result, you can boost your website speed with zero hassle.


You can start using TinyPNG for free and optimize up to 500 images per month.

After that, you can pay $0.009 per image for the next 9500 images for that month.

If you compress over 10,000 images per month, then you can pay $0.002 per image.

22. MemberPress

MemberPress is an amazing option if you want to start building an online community for your brand.

As a result, you can easily get recurring sales from members of that community.

Using MemberPress, you can limit content behind a paywall and ask interested website visitors to sign up. You can then offer discounts, sell exclusive products, directly interact with people, and much more.

In fact, MemberPress even comes with a course builder addon so you can sell online learning courses.

To help you get started instantly, MemberPress can even build a pricing table for you in just a few simple clicks.


You can get your copy of MemberPress starting at $179/year for the Basic plan.

23. Advanced Coupons

Want an easy way to keep customers returning to your website?

You can just use the Advanced Coupons plugin and start giving out coupons and exclusive discounts to your customers.

With these coupons, you can encourage your customers to buy from your website once again. As a result, you can turn them into dedicated customers and get more repeat sales.

Advanced Coupons can also give out coupons to anyone who visit a specific URL. You can then encourage people to share that URL and boost your brand’s social media presence.


The lite version of Advanced Coupons is completely free to use.

If you want more types of coupons then you can get the Pro version starting at $59/year.

24. WordPress Multilingual Plugin (WPML)

If you’ve got customers who speak different languages, then the WordPress Multilingual Plugin (WPML) has you covered.

With the help of WPML, you can easily create multilingual WordPress websites without having to bother with coding. Just use the automatic translation feature and your multilingual site will instantly be ready.

For now, WPML supports over 40 languages from all over the globe. And you can use the powerful language editor to add your own language variations as well.


If you want to get WPML for your site, the premium plan starts at $39/year.

25. Constant Contact

Did you know that for every $1 you spend on email marketing, you get $36 in return?

If you want to get started with email marketing, then Constant Contact can be an amazing option.

No need to spend time designing your emails from scratch. You can just grab a proven template and have an engaging email ready in no time.

After that, you can set up the emails to be sent to the right people at the right time with Constant Contact’s automation feature.

With their tracking and reporting features, you can also check how your emails are performing. As a result, you can see which of your emails are getting you good results and focus on similar emails for marketing.

One of the best features of Constant Contact is actually the quality of customer support.

You can reach the dedicated support team at any time with live chat, phone calls, email, community forums, and more.


The pricing plans for Constant Contact start at $9.99/month.

26. UpdraftPlus

UpdraftPlus is one of the best WordPress plugins in the market if you want a dependable backup service for your website.

You can set up this WordPress plugin to create backups of your website after a specific amount of time. It will also automatically backup your website before and after major updates to WordPress.

To automatically save space, UpdraftPlus can also delete old and outdated backups.

On top of that, you can restore your backups in just a few simple clicks. You can even choose to restore your website database, themes, plugins, and more separately if you want.

Once you set up the plugin, you can be sure that your website is safe from unexpected errors, malicious attacks, hacks, and more.


You can use the base version of UpdraftPlus for free.

If you want features like multisite support and encryption for your backups, then you can get UpdraftPlus Premium starting at $42/year.

And that’s it!

This was our list of the best WordPress plugins that can help you grow your business. As you can see, there are tons of amazing plugins out there.

We hope our post showed you how you can get started and find the right WordPress plugins for your website.

Want to use Instagram to promote your business? Take a look at our ultimate list of the best Instagram marketing tips.

And while you’re here, don’t forget to check out our post on the best social media marketing examples that you can copy.

Found this list helpful? Then give us a follow on Facebook and Twitter for more helpful tips on social media marketing.

Add a Comment

We're glad you have chosen to leave a comment. Please keep in mind that all comments are moderated according to our privacy policy, and all links are nofollow. Do NOT use keywords in the name field. Let's have a personal and meaningful conversation.