Do you want to learn how to get more Facebook followers for your business?
Today, Facebook is still the biggest social media platform out there. With billions of active users, there’s a massive potential for marketing on Facebook.
But standing out from all the other businesses already on Facebook isn’t easy.
That’s why we’re going to lend you a hand. In this article, we’ll share with you our tried-and-tested tips so you can get more Facebook followers for your business in no time.
Why Use Facebook for Business?
As the biggest social media platform on the internet, Facebook has about 2.85 billion users from around the globe.
Facebook is a great place to promote your business if you want lots of new customers. With such a massive user base, you can find tons of people who are your target audience and start connecting with them.
Since it’s a social media platform, you can directly interact and engage with your customers to build a relationship. As a result, you can turn people into dedicated customers who are loyal to your brand.
When people on Facebook share and promote your content, you can easily reach even more potential customers. And that means more sales for your business.
Plus, you can make a no-cost or low-cost marketing strategy using Facebook. So, it’s a great option even without a massive marketing budget.
There are other great reasons to use Facebook for business:
- According to research, 18.3% of adults in the US have made a purchase using Facebook, so you can directly sell your products on Facebook.
- You can perform market research and get to know your customers better.
- When you show people discussing and enjoying your products on Facebook, it can work as social proof to convince others to buy.
- You can use Facebook content to build a branding image that’ll get people interested in your business.
And we’re just getting started. With an active Facebook page with lots of followers, you’ll have a much easier time marketing your products and growing your business.
Let’s move on and see how to get more followers for your business on Facebook below.
How to Get More Facebook Followers for Your Business (15 Hacks)
Today, we’re showing you a collection of easy-to-use hacks that are proven to get more followers on Facebook. Let’s get started:
1. Regularly Post Engaging Content
One of the easiest ways to get more Facebook followers is to be active and post regular content.
The idea is pretty simple. The more you post, the more visible you are to your target audience. And this will help you reach new customers and get new followers.
Want a guide on the kind of posts to make? You can just follow the rule of thirds in that case:
- The first 1/3rd of your Facebook posts should promote your original content
- The second 1/3rd should share other people’s content
- The last 1/3rd of your Facebook posts should interact with your fans
If you follow this rule, you’ll have a nice variety for your Facebook posts. And when you post these regularly, getting new followers will be much easier.
You can also try posting at the right time if you want your Facebook content to effectively reach your audience.
As you can see, 9 AM to 2 PM from Tuesday to Thursday is the best time to post if you’re targeting other businesses.
And if you’re targeting consumers, then around 12 PM from Monday to Wednesday is the best time.
Want to make the most of your Facebook posts? You can look at this complete guide on the best time to post your social media content.
2. Organize Viral Contests
Another great way to gain more followers for your business is with contests.
With viral contests, you can give people a shot at winning something. And that can be a great way to motivate people to engage with your brand on Facebook.
For example, you can hold a simple contest where you ask people to post photos of them using your products.
You can then choose the winners and reward them with prizes like gift cards, free products, or discount vouchers.
With that small investment, you’re getting lots of likes, shares, and followers for your Facebook page. And that means your business gets new potential customers.
Want to make this process even more simple? Then you can check out the easy-to-use RafflePress plugin.
As the best WordPress plugin for contests and giveaways, RafflePress makes it super easy to organize contests.
With its drag and drop builder, you’ll have a beautiful page for your contest in just a few minutes. You can just grab one of the many templates to get started.
After that, RafflePress can automatically start the contest, set the rules, end the contest at the right time, and pick the winners. It even comes with fraud protection, so you don’t have to worry about fake entries either.
Plus, there’s another great way to make sure a lot more people join your contest. You can just use Custom Facebook Feed Pro.
With this plugin, you can embed your Facebook post with the contest announcement directly on your website. Then, the people visiting your site can follow you on Facebook and join the contest as well.
You can just take a look at our beginner-friendly guide on how to embed Facebook posts to get started.
To help you boost your Facebook page using contests, here’s a list of some amazing online contest ideas that you can copy.
3. Run Targeted Giveaways
Another way to reach more people on Facebook is through targeted giveaways.
Like with contests, giveaways will give people a chance to win something. So, that can motivate them to follow your Facebook page and share your posts.
As a bonus, people who win these giveaways will have a much better impression of your brand, so this can help you get more dedicated customers too.
And you don’t even have to splurge for expensive gifts. You can get creative with gift cards, coupons, discounts, and trial services.
In fact, check out this list of the best giveaway ideas to see how easy it can be.
Similar to contests, using RafflePress makes it even easier. Using this plugin, you can start running successful giveaways in just a few minutes — no coding needed.
With its fantastic drag and drop editor, your giveaway will be ready to go online in no time. Plus, it even comes with templates specifically to help you get more Facebook followers.
All in all, it really is the best WordPress giveaway plugin.
You can also get visitors from your website to take part in your giveaways. Just embed your giveaway announcement post using the Custom Facebook Feed Pro plugin.
In one go, you can make your site more engaging and also get more Facebook followers for your business.
Check out this helpful guide on how to run an online giveaway, and you can start running giveaways to boost your Facebook business page.
4. Add Facebook Feeds to Your Website
Want an easy source of new Facebook followers for your business? Then all you have to do is add Facebook feeds to your website.
With a Facebook feed, you can show posts from your Facebook page or group on your site. This way, you can get your website visitors to follow you on Facebook.
Another advantage of Facebook feeds is that you can show posts of real people enjoying and discussing your products. This way, people on your site will be more likely to buy from you.
The best way to do this is with the Custom Facebook Feed Pro plugin.
Using this plugin, you can add Facebook feeds to your website in just a few clicks — no need to touch a single line of code.
Plus, your website visitors can interact with your Facebook posts and follow you directly from your website.
The plugin even adapts to the design of your website, so your Facebook feed will perfectly match your branding.
Plus, you can use a live feed editor to customize all the different parts of your feed, like background color, feed layout, font, margins, header style, and much more.
And it also adapts to different screen sizes automatically, so your Facebook feeds will look great on all devices.
What are you waiting for? Give Custom Facebook Feed Pro a try and build beautiful Facebook feeds to get more followers and boost conversions.
5. Use Images
If you want to increase your Facebook followers for your business, you’ll need to post engaging content. And a simple way to do that is by posting more images.
On Facebook, photos get 2.3 times more engagement than regular text posts. So, you can’t simply rely on text for your social media marketing.
With images, you have a lot of options to promote your business on Facebook. You can show attractive pictures of your products or photos of people enjoying your products to get more clicks.
There are lots of other options to pick from when it comes to posting photos. You can go for infographics, funny images, behind-the-scenes photos, and more to mix things up.
Even while posting a link, having an engaging thumbnail is a great way to grab people’s attention and get more clicks.
Want to get started with using more images on Facebook marketing? Just check out this list of the best visual content creation tools out there.
6. Show Popups on Your Website
If you want an easy way to get website visitors to follow your business on Facebook, you can show popups on your site.
Using popups, you can immediately grab people’s attention and convince them to follow you on Facebook. Instead of just asking people to follow you, you can show engaging popups that’ll convince them.
And when it comes to adding engaging popups on your site, OptinMonster is the best option out there.
With OptinMonster, you can use a simple drag and drop builder to create engaging popups that’ll get people to follow your Facebook page.
You get tons of unique templates to choose from too. OptinMonster comes with lightbox popups, fullscreen popups, countdown timers, interactive spin-a-wheel games, and much more.
After that, OptinMonster can show the popup to the right person at the right time and get you tons of new Facebook followers.
Another great thing about OptinMonster is the analytics feature. This means you can clearly track how effective your popups are.
Check out this guide on how to create a Facebook popup with OptinMonster, and you can easily convert visitors into Facebook followers.
7. Post More Videos
Here’s a quick fact for you: video posts on Facebook get 110% more engagement than other posts.
All you have to do is post more videos on Facebook, and you can get more likes, shares, comments, and followers. At the same time, videos can also keep people engaged for much longer.
You don’t have to spend a lot of money to produce expensive videos either. Even short and simple videos from your smartphone can help you get people’s attention.
And if you want your engaging video posts to reach a lot more people, there’s an easy way. You can just post your Facebook videos on your site.
With Custom Facebook Feed Pro, you can do that in just a few easy clicks.
After that, you can use your Facebook video content to keep people engaged and then ask them to follow you for more.
To get started, you can check out our guide on how to embed Facebook videos on your website.
8. Cross-Promote With Other Brands
Another great way to increase your following on Facebook is to cross-promote your posts with other brands.
There are tons of Facebook pages out there that have a similar target audience as you. You can just reach out to them and promote each other’s content.
That way, both Facebook pages will get the chance to reach more people and get more followers. At the same time, you’re also showing fresh new content to your Facebook followers.
Since both Facebook pages can benefit from the cross-promotion, you can do more of those in the future. That makes it a great long-term strategy to grow your business on Facebook.
And if you embed your cross-promotion posts on your website, you can reach even more potential followers.
All you have to do is use Custom Facebook Feed Pro to embed your Facebook posts on your site.
9. Use Facebook Live
According to Facebook, people get 6 times more interactions from live videos compared to normal ones.
Facebook live allows you to organize livestreams where you can directly interact with people in real-time. This makes it much easier to keep your followers engaged and convince new people to follow you.
Plus, livestreams also keep people watching for much longer. This means you have a lot more time to build a relationship and convince viewers to buy from you.
If you aren’t sure about what to livestreams about, here are some ideas:
- New product releases
- Interviews with experts
- Behind-the-scenes of major events
- Question and answer sessions
With these simple livestream ideas, it’ll be easy to boost your engagement and get new Facebook followers.
By using Custom Facebook Feed Pro, you can even embed your Facebook livestreams on your website.
This allows your site visitors to join the stream as well, getting you more viewers and interactions.
Plus, they can follow your Facebook business page right from your site for more engaging content like that.
10. Promote to Other Social Media
If you want to get the most out of social media marketing, then you can’t stick to just one social media platform.
If you want to get more Facebook followers for your business, try sharing your Facebook content on places like Instagram and Twitter.
If you’ve got followers there, then those people are already interested in your brand. So, it’ll be easier to convince them to follow your Facebook page.
And if you don’t have other social media accounts, you can easily get started.
There’s 1 simple tool that can help you build a following on major platforms like Twitter, Instagram, and YouTube right away: Social Wall Pro.
With this plugin, you can add social media feeds that combine posts from all the major platforms, including Twitter, Instagram, and YouTube.
You can then get your website visitors to follow you on different social media platforms.
And at the same time, you can show a variety of social media content and make your website much more engaging to look at.
And with Social Wall Pro’s All-Access Bundle, you can get the best social media feed plugins for Facebook, Instagram, YouTube, and Twitter at once.
Plus, you can use them to build an unlimited amount of social feeds on unlimited websites.
And once you’ve set up your social feeds, you can easily grow your social media following on all the major platforms.
That means you can get a lot more attention when you crosspost your Facebook content.
Just check out our article on how to post social media feeds to WordPress and you can start growing your social media presence right away.
11. Create Shareable Content
If you want more followers, you can’t just promote your products. You’ll also have to create content that your followers will like and share.
And if your followers regularly share your posts, you’re constantly reaching new Facebook followers.
To get started, here are a few ways to make Facebook posts that are shareable:
- Tell a story.
- Talk about trending topics.
- Provide valuable tips and help.
- Appeal to your customer’s values
- Use humor, memes, or pop culture references.
Just try posting more content like these, and you can easily get people sharing your Facebook posts.
And to convince people to share your Facebook posts, you can include a call to action as well. A call to action is simply a message that can convince people to do something.
All you have to do is use a call to action that asks people to share your Facebook post, and reaching new followers will be much easier.
Just check out our guide on how to write a fantastic call to action message to learn more.
12. Add a Facebook Widget to Your Sidebar
Want an easy way to make your Facebook posts seen? Just post a Facebook widget on your sidebar.
This way, anyone visiting your website can see engaging posts from your Facebook page. So, people can interact with your Facebook posts and follow you right from your sidebar or footer.
Using a Facebook widget, you can also share posts of real people enjoying your products. It’s a great way to convince website visitors to buy from you.
You can easily embed your Facebook widget using the Custom Facebook Feed Pro plugin. In a few minutes, your website can have beautiful Facebook widgets that perfectly match your branding.
Take a look at this guide on how to create a Facebook feed widget to get started right away.
13. Interact With People
Just by interacting with people, you can get more Facebook followers for your business.
Interacting with people who follow you on Facebook is a great way to create a sense of community. And when that happens, your followers are much more likely to share and recommend your page to others.
You can interact with your followers by simply asking questions, running Facebook polls, and responding to their comments.
As a bonus, answering questions can inspire people to post more questions of their own. That means your Facebook page will have more discussions and organic interactions.
And when you embed your Facebook feed, you can show these Facebook interactions to your website visitors.
That way, you’re letting people know that they can reach out to you using Facebook if they have any questions.
14. Use Facebook Insights
If you want a good strategy to grow your Facebook page, you’ll first need to see how you’re currently doing.
The best part? Facebook has a fantastic tool that can help you do just that: Facebook Insights.
This tool can show you how effective your current methods are at bringing new followers. Then, you can see which strategies are working the best and focus on them.
At the same time, you can see if people aren’t responding well to a strategy and rework it.
So, you can make the right decisions and start improving your strategies to get more Facebook followers.
And that’s just the start. You can get lots of other information that can help you boost your Facebook following.
For example, you can learn more about your audience, including their age, gender, location, and more. And with that information, you can create content that your audience is more likely to find interesting.
Similarly, you can also learn about your audience’s behavior. You can see when they’re the most active, which posts are the most engaging, and more.
All this means you’ll have a much easier time using social media marketing on Facebook. You’ll know what type of content you need to make and which strategies to go for.
Want to learn more? Then you can check out this article on the best social media analytics tools.
15. Email Your Customers
You can even use the power of email marketing to get more followers for your business.
There’s a ton of options about how to increase your Facebook followers via emails.
To get started, you can simply let people know via email that your business has an active Facebook page that they can follow.
And when you send out your official newsletters, you can include a link to your Facebook business page as well.
You can also add your Facebook URL on your email signature to make sure everyone you email will see it.
And if you want to start using email marketing, the first step is to create an email list from people who visit your site.
Sounds complex? Well, if you use OptinMonster, you can have an email list ready to go in no time.
As the best lead generation software in the market, OptinMonster can create engaging popups that’ll get website visitors to join your email list.
In fact, OptinMonster can automatically show these popups to the right person at the right moment.
For example, you can show a popup whenever your visitors are about to leave your website. This way, you can stop them from leaving and get their email at the same time.
Plus, you can do all that with absolutely no coding. You can just grab a template, edit it using the drag and drop builder, and have a popup ready to go.
And once you have the list of email addresses, you can start your marketing campaign to promote the Facebook page of your business.
Just take a look at our beginner-friendly guide to email marketing, and you’ll see how easy this all is.
16. Celebrate Your Milestones
Milestones are an amazing opportunity in any business, and a great chance to increase your followers on Facebook.
When you’re celebrating your milestone, you’re showing all of your followers that your brand is making progress.
And at the same time, you can show that you appreciate them for helping you get so far with a simple contest, sale, or giveaway.
This way, you’re improving your relationship with your existing followers and building a sense of brand loyalty.
In the long run, this means your followers will be much more likely to share and recommend your Facebook page.
Plus, these milestone celebration posts can lots of shares and reach new followers if you just include contests or giveaways.
Once you do that, people are more likely to help you reach your next milestone. After all, they’re also getting something in return when you reach your milestone.
Want to take it a step further?
You can take a look at our guide on how to turn people into brand ambassadors to get dedicated customers who’ll promote your Facebook page for you.
And that’s it!
Now, you should know how to get more Facebook followers for your business.
All it takes is these simple tips, and you can build your Facebook following and get new customers for your business.
With the Custom Facebook Feed Pro plugin, the whole thing will be even easier. You can turn your website visitors into Facebook followers in no time.
So what are you waiting for?
Grab your copy of Custom Facebook Feed Pro today and start your journey into Facebook marketing.
And if you want to get more subscribers on YouTube, we’ve got a gift for you. Just check out our in-depth guide on how to quickly get more subscribers on YouTube.