How To Promote Your YouTube Videos For FREE (11 Expert Tips)
Home Blog How to Promote Your YouTube Videos for FREE (11 Proven Tips)

How to Promote Your YouTube Videos for FREE (11 Proven Tips)

how to promote your youtube videos free

Want to learn how to promote YouTube channels for free?

As the most popular platform for videos on the internet, YouTube is a great place to market your content and reach tons of people.

But with so many videos out there, getting noticed can be tough, right?

And that’s where we come in. In this post, we’re going to show you how to promote your YouTube channel for free.

Before that, let’s take a look at some fantastic ways YouTube marketing can help your website.

Or, just click here and skip directly to our list of proven tips.

What is YouTube Marketing?

YouTube is currently the second most popular site on the internet, surpassed only by Google.

With over 2 billion monthly users, marketing on YouTube can help you reach a large audience of potential customers.

example youtube marketing

Because of the large number of people using YouTube, video marketing is a popular way for brands to reach new people.

Instead of telling people to buy from you, you can use videos to actually show them why they should purchase your products.

What is the Growth Rate for YouTube Channels?

On average, YouTube channels will take 22 months to gain 1000 subscribers.

If you want to reach more potential customers on YouTube, you’re going to have to work hard and stand out from the crowd.

What’s more, just gaining new subscribers isn’t enough. You need to make sure your subscribers are actually watching your content.

A general rule of thumb is that at least 10% of subscribers should be regularly watching your videos.

In case people aren’t engaging with your content, you can switch up your YouTube marketing strategy and try to reach new people.

Why is YouTube Marketing Important?

Using YouTube marketing, you can visually showcase your products. This means you can directly show them what your product is all about instead of just telling them.

When done well, it can be very effective at converting viewers into customers.

In fact, there are a few more highlights of YouTube marketing:

  • More than 84% of people say that a video has convinced them to make a purchase. So, YouTube videos for your product can help you convert more people into your customers.
  • Videos can keep people engaged in your content much better than text. And 66% of consumers agree and say they prefer watching a video to reading about a product.
  • With YouTube marketing, you can get a massive audience. After all, YouTube reaches more 18 to 49-year-olds than all cable TV combined.
  • You’ll get much more time with your customers with YouTube videos. In fact, visitors spend 60% more time on pages with videos. So you’ll have a much better SEO ranking for your site.

As you can see, YouTube videos can be an effective way to market your products. And the best part is, it doesn’t even have to take a lot of effort or money.

In fact, you can promote your YouTube videos effectively without spending a single cent.

So just read on, and you’ll see.

Best Ways to Promote Your YouTube Channel For Free

Ready to promote YouTube videos and build a following? All you have to do is follow these tried-and-tested YouTube marketing tips.

1. Post Engaging Videos Regularly

First things first — if you want your YouTube videos to become popular, your videos need to provide something of value.

So before you make a video, you can ask yourself if your customers can find anything valuable in it.

That means your videos have to be at least one of the following:

  • Helpful
  • Informative
  • Or entertaining

Similarly, you’ll also have to post that high-quality content regularly. In fact, YouTube channels that post more than 1 video a week perform much better than others.

So, a regular schedule of 1-3 videos per week can be a great target for video promotion if you want to grow your channel.

Once you start posting regularly, you can get your audience into a habit of watching your content and get more views in the long run.

2. Add Your YouTube Videos to Your Website

Similarly, you can just add your YouTube videos to your website in the form of video feeds.

This way, anyone who visits your website will see your YouTube content. So, your videos are going to reach a larger audience.

And since the people on your site are already interested in your product, they might check out your videos as well. So, you’ll get more views and subscribers from people visiting your site.

All you need is the free YouTube Feed plugin, and you can create video feeds with your YouTube content.

So visitors can watch your YouTube videos and subscribe to your channel right from your website.

The plugin will automatically inherit the design of your website. This means your YouTube feed will perfectly match the branding of your site.

An added advantage of showing YouTube videos on your website is that people will stay on your website much longer when they’re watching videos. And you also get the chance to convince them to make a purchase with your YouTube videos.

So your YouTube feeds can even help you boost conversions on your website.

Best of all, you can do all that and get the YouTube Feed plugin completely free.

But if you want an even better way to promote your YouTube videos, we have the YouTube Feed Pro plugin.

youtube feed pro plugin smash balloon

With this plugin, you can get a ton of extra features to help your YouTube channel get even more attention.

You can now add more types of YouTube feeds to your site, including support for livestreams. And with the new filter feature, you’ll get a lot more control over what your YouTube feed shows on your site.

And the biggest advantage of YouTube Feed Pro? It’s the dedicated support team, of course.

user reviews smash balloon

If you ever need help, this support team of WordPress experts will have your back.

So just grab YouTube Feed Pro for your site and promote your YouTube videos even more effectively.

For a quick start, just check out our article on how to add a YouTube feed to your website.

3. Run Contests and Giveaways

Want your YouTube videos to go viral? A great way to do that is by having contests and giveaways on your website.

The idea is pretty simple. People enjoy the chance to win things, and that makes them more likely to engage with your videos.

One of the simplest ways of running a contest is to have people like your video, leave a comment, or subscribe to your channel to enter. This way, you can get a nice boost in engagement and get more new subscribers.

example of giveaway on youtube

You don’t even have to break the bank for gifts. You can go for discount vouchers, free trials, subscriptions, and similar prizes.

And the great thing is that you have an easy way of running contests and giveaways for free. All you need is the RafflePress plugin.

You can just use the drag-and-drop editor to have contests or giveaways ready with no coding needed. Plus, with so many pre-built templates to choose from, you’ll have a contest or giveaway ready in minutes.

youtube giveaway with raffepress

Joining your contests and giveaways will also be super easy for the users since it takes a single click. And because of the advanced fraud protection feature, you won’t have to worry about fake entries either.

So with the free RafflePress plugin, you can turn your site traffic into YouTube subscribers. For a quick start, check out this guide on how to run an online contest.

To get lots of participants for your contests and giveaways, you can also post it on your website as well.

You can do that with the YouTube Feed plugin that’s completely FREE. Then, people visiting your site can check out your video and participate in the contest or giveaway.

4. Cross-Promote With Other Channels

Another tactic that will help you gain more views on your YouTube videos is to cross-promote your content with other YouTube channels.

By doing that, you’ll get access to a new audience to market your content. And if that’s the right audience, you can turn them into long-term subscribers.

Cross-promoting with another channel or influencer can be pretty easy as well. You can make collaboration videos together, have a livestream session, or even just give each other shout-outs in your videos.

example of youtube collaboration

If your cross-promotion goes well, you can continue working together in the future. So, you’ll have a long-term way to promote your YouTube videos.

And you can also give your cross-promotion videos a boost by embedding them on your website with the YouTube Feed Pro plugin.

All you have to do is add your YouTube videos to your website, and your cross-promotion campaigns can get even more attention.

5. Post YouTube Livestreams

Did you know that people watch live videos for 10-20 times longer than normal videos?

That’s right, not only can you get views with livestreams, you can keep people interested for much longer.

And using YouTube Live, you can start live streaming videos with ease as well.

Not sure what to livestream? Here are a few ideas that can get you started:

  • Question and answer session
  • Webinars
  • Live tutorials
  • Product demonstrations
  • Event celebrations
live stream youtube marketing example

Since the live videos are organic, that makes them compelling for lots of people. It’s all happening in real-time, with no editing, so you can appear more genuine.

With Q&A sessions, you can engage and interact with your followers and even directly address them.

By interacting with subscribers on a personal level, you’ll be able to boost watch times, view counts, and engagement of your videos.

While livestreams are really useful, you can use them even more effectively with the YouTube Feed Pro plugin.

embed live streams example

With this plugin, you can actually embed your livestreams on your website. This way, a lot more people will see it, and your streams will get more views and engagement.

Plus, you can even use the YouTube Feed Pro plugin to show your old livestreams, in case anyone missed it.

So if you want an easy way to increase the reach of your livestreams, get YouTube Feed Pro today.

6. Promote Your Channel on Other Social Media

Another great way to reach lots of people with your YouTube videos is by promoting them on different social media platforms.

The next time you post a video on YouTube, you should share it on other platforms so people who aren’t browsing YouTube can hop in and watch.

Plus, it’s super easy to promote your YouTube videos. You just have to share the link to your new videos on other social platforms sites like Facebook, Twitter, and Instagram.

Let’s say you have a Facebook page or group for your brand. In other words, you’ve already got a community of people who are interested in your content.

share youtube videos facebook

So, you can share new content with your group and get more views and likes. And when they share your videos on Facebook, you can get even more people to watch your videos.

You can do the same for other major platforms like TikTok and Instagram. In fact, you can even post short snippets or teasers for your videos there.

crosspromote youtube to instagram

This way, you can show people a taste of your content and get them to visit your YouTube channel.

And there’s a great way to build a following on all those platforms. With the Social Wall Pro plugin, you can get more followers on Twitter, Instagram, Facebook, and YouTube in one go.

You can use this tool to add social media feeds from all the major social media platforms on your site. So, you can even have posts from all the different platforms in a single feed.

social wall example

This means your website visitors can go and follow you on all the different social media platforms. You’ll then have a larger audience to share your YouTube videos with.

Using Social Wall Pro, you get the best social media feed plugins for Facebook, Instagram, YouTube, and Twitter. And you get unlimited uses for unlimited websites.

Grab your copy of Social Wall Pro, and you can start promoting your YouTube channel effectively.

For a quick start, just check out our guide on how to add social media feeds to WordPress.

7. Add a YouTube Widget to Your Site

One way to make sure your videos get more views is to add a YouTube widget to your site.

With a YouTube widget on the footer or sidebar, anyone who visits your site will be able to see and engage with your videos.

Since your videos are going to be available across all your pages, you can turn your site clicks into views for your YouTube videos.

And interested viewers can subscribe to your channel to get more content.

Plus, with the FREE YouTube Feed plugin, you can create beautiful YouTube widgets to show feeds of your videos. With these videos, your videos can get a lot more views.

And you can do it for free in just a few clicks. No need to touch a single line of code.

Another great thing about this plugin is that your YouTube widget will inherit the branding of your website.

On top of that, you can also customize the background color, size, and layout of your YouTube widgets.

youtube free customization

This way, YouTube Feed allows you to create YouTube widgets that can effectively promote your content. And if you want an even better way, then there’s YouTube Feed Pro.

With the pro version, you’ll get a lot more features, so your widget can get even more views for your site.

Plus, you get a live feed editor that you can use to customize your YouTube feeds in a few simple clicks. Using the live preview, you can track all your changes during customization.

You have more customization options, including a carousel layout and support for even more feed types, such as YouTube playlists, favorites lists, livestreams, and much more.

What’s more, you’ll also get priority support from a dedicated team of WordPress experts to make sure your site keeps running smoothly.

So what are you waiting for? Get your copy of YouTube Feed Pro today and make engaging YouTube widgets to promote your content.

Just check out our guide on how to create YouTube widgets for your website to get started today.

8. Use YouTube Analytics

If you want to promote your YouTube videos, you can first check how your videos are currently performing. And for this, you have YouTube’s own analytics feature.

By checking your analytics, you can see if your current methods of promoting YouTube videos are working. Then you can just focus on the methods that are effective and try to rework the methods that are less effective.

check your youtube video analytics

For example, let’s say you worked with another YouTuber and had a cross-promotion campaign.

Using analytics, you then checked how it affected your channel’s performance and found a sharp increase in the number of viewers afterward.

youtube insights page

You now have proof that your audience responds well to cross-promotions with that channel. So moving forward, you can start focusing on them.

And you even get more info about your viewers, including their location, age, and gender. Then you can plan your content with these in mind.

As you can see, YouTube’s social media analytics tool can help you out when it comes to promoting your YouTube channel.

9. Optimize Your Videos for YouTube SEO

If you want to promote your videos on YouTube, you’ll have to make sure that people can find them.

And that’s where search engine optimization (SEO) comes in. If your YouTube video has good SEO, then it will rank higher in the search results.

With these few simple changes, you’ll have an easy time growing your following and making trending content:

  • Brainstorm your main keyword

Before making the video, think of a search term that you want to rank for. For example, let’s say you’re making a video about doing keyword research. Then, you might want to rank for something like “how to do keyword research”.

This means we’ll use the keyword “how to do keyword research” for our example.

  • Add your main keyword to your script

Now when you’re creating the video, make sure to include that keyword into the script.

YouTube can detect what you say in your videos. So actually saying the keyword means you’re showing YouTube that your video content fits that keyword.

  • Create a video title that includes the keyword

After the video is done, it’s time for the title. Here, remember to add the keyword to the title of the video. And don’t forget to make it sound natural.

For example, you can make the title “How to Do Keyword Research for Your Website and SEO” to fit our keyword.

  • Add the keyword to the description and the tags

The next step is to write a description that fits your video. There, make sure to include your keyword as well.

example adding keywords to youtube videos

Now add hashtags with keywords that are related to your video descriptions. This is another way to use hashtags to show YouTube that your video content definitely fits those keywords.

And that means YouTube search is more likely to show your video when people search for those terms.

add keywords to hashtag seo

So, select the right keywords and add them to your video and channel description to rank higher in YouTube search results.

  • Create an engaging thumbnail for your video

Before making the video public, you can also create a custom thumbnail image. A good thumbnail can convince people to click on your video on the search results page.

In fact, just adding an eye-catching thumbnail can boost your click rate by 40%!

And when people click on your video, the YouTube algorithm will notice and rank your video even higher.

example of youtube thumbnails

As you can see, these are all simple to do and cost absolutely nothing. And in exchange, more people from your target audience can find your videos.

If you want to find better keywords to help you optimize your videos, check out our post on the best keyword research tools.

10. Celebrate Your Milestones

Whenever you reach a new milestone, like a sales goal, anniversary, or even a YouTube subscriber goal, it’s a chance to promote your channel.

In one go, you can improve your relationship with your subscribers and also get access to lots of new ones.

First, celebrating your milestones means you’re showing appreciation for the people who helped you reach them. So, it’s a great chance to improve your relationship with them.

And if you want long-term growth, this is extremely important.

milestone celebrate market your youtube

By including your subscribers in these celebrations, they’re much less likely to leave and more likely to help you promote your content.

On top of this, you can also celebrate your milestones in creative ways and post different types of YouTube videos. For example, you can take this opportunity to announce a new product, run giveaways, organize contests, etc.

When you do this, your post will have a much better chance of going viral. Plus, this also makes people more invested in your brand since they also get something from your milestones.

If you want even more reach, you can also use YouTube Feed Pro to embed your milestone celebration on your site.

embed single video youtube feed

Then, you can let your website visitors know that you have an active YouTube presence.

On top of that, you can also add a call-to-action to your video’s end screen and direct more people to your YouTube channel.

Just check out our tutorial on how to embed your YouTube channel on your site, and you can promote your milestone celebrations more effectively.

11. Interact With Others

The easiest method to gain views on your videos? It is to interact with your subscribers, commenters, and other content creators on YouTube.

Some people don’t think of YouTube as a social media platform. But it’s also a community where people communicate through likes, dislikes, and comments.

So, treating it as a social media platform and garnering interactions can be great for YouTube promotion as well.

respond to youtube comments example

Engaging with your audience helps to foster a strong connection with them which can turn into a loyal fanbase.

Plus, discussions in the comment section can keep people in your channel for longer. You can easily get that started by asking questions on your video and encouraging viewers to respond.

You can even show appreciation for some people’s comments by pinning them at the top. With positive interactions like this, you’ll have a much easier time getting people interested in your brand.

There’s also the YouTube community post section, where you can show status updates, polls, and behind the scene content.

interact with youtube community grow channel

It’s a great way to build up hype about your future content, promote your other products or even get to know your audience better.

And that’s it!

As you can see, it can be super easy to promote your YouTube channel for free. With these tried-and-tested hacks, you can promote your videos and gain a dedicated audience in no time.

For a simple way to grow your YouTube channel, you can embed feeds of YouTube videos on your WordPress site. That way, successful youtube channel promotion can be much easier.

Want to give your YouTube channel a serious boost? Get YouTube Feed Pro for your site.

Looking to get more out of your YouTube channel? Then check out our article on how to easily grow your YouTube channel.

And don’t forget to follow us on Facebook and Twitter if you want more social media marketing tips and tricks.

Comments 3

  1. Fmp studio 2 years ago

    Thanks you for teaching.

    Reply
  2. Irot Ruth Christine 1 year ago

    Thanks for the support given

    Reply
  3. Diana Bussey 12 months ago

    Thank you!

    Reply

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