How to Embed Facebook Reviews on Website (Step By Step)

By Lianne Laroya on October 22, 2021

Want to know how you can embed your Facebook reviews on your WordPress website? You’re not alone.

Since 88% of shoppers are influenced by reviews, displaying them on your website encourages your prospects to buy from you.

Reviews can skyrocket your sales, too. Customers would spend 31% more if they see you have good reviews, after all.

But, Facebook doesn’t offer an easy way for you to add your Facebook reviews on WordPress.

So in this post, you’ll learn how to embed Facebook reviews on your website. Even if you have zero technical knowledge, you can easily do this with just a few clicks!

Let’s jump right to it.

Easiest Way to Embed Your Facebook Reviews

Want to embed your Facebook reviews to WordPress? Choose from the 2 options below:

  • Manual embed: Spend lots of time copying-and-pasting single Facebook review codes. One by one. Or,
  • Automatic embed: Use a trusted plugin to display all your reviews, automatically.

Make life simple for you. The easiest way to show your Facebook reviews on WordPress? Use a beginner-friendly WordPress plugin like Smash Balloon’s Custom Facebook Feed Pro and add the Reviews extension so you can display Facebook reviews on your website easily.

As the most popular Facebook feed plugin for WordPress, Custom Facebook Feed Pro is ultra-fast. It’s light and fast to load, so your website’s performance is optimized.

how to embed facebook reviews on website

Think the plugin’s only for tech-savvy people?

Actually, with over 200,000 users and a positive 4.8/5 star rating, Custom Facebook Feed Pro is designed to be user-friendly.

With just a few clicks, you even can customize how your Facebook page’s reviews feed will look like.

custom facebook feed reviews

Wondering what else Custom Facebook Feed Pro can offer? Here are some of them:

  • Super easy to set up: Install the plugin, add Reviews extension and set everything up in less than 5 minutes.
  • Simple and speedy to customize: It automatically looks great out of the box. And if you want to tweak it? No need to handle confusing code. You can customize your Facebook reviews feed’s design with just a few clicks.
  • Lightning speed loading: Since the plugin efficiently gets data, your Facebook reviews load super fast on your WordPress.
  • Responsive theme: You don’t need to manually change anything. It automatically looks great on any screen size on any device.
  • Smart backup: Worried your reviews won’t show up if there’s an issue with Facebook? Don’t be. The plugin has a smart backup in place so it can continue to show your reviews on your site.

Check out this full list of the plugin’s features to find out how it can boost your brand’s online presence.

Finally, with the plugin’s 30-day money-back guarantee, there’s really no risk in testing out if it’s the perfect fit for you.

Want to use the power of social proof to skyrocket your sales? Display your Facebook reviews on your website. Let the plugin do the hard work for you and follow the easy tutorial below.

Step 1: Install Custom Facebook Feed Pro

First, get your own copy of Custom Facebook Feed Pro here. Download the plugin to your computer and install it to your WordPress.

Not sure how you can install and activate WordPress plugins?

Check out this helpful step-by-step tutorial on how to install a WordPress plugin to help you do this.

Step 2: Install and Activate the Reviews Extension

Already activated the plugin? Great! The next step is getting your own copy of Facebook Reviews extension here.

Using the same instructions here, you can easily install and activate this plugin on your website, too.

Next, navigate to the Facebook Feed » Extensions menu from your WordPress dashboard. Here, you’ll see the Reviews extension. Just click on the Activate button next to it.

activate the reviews extension

Once you’ve activated the reviews extension, you can now proceed to creating your review widget in the next step below.

Step 3: Make Your Facebook Review Widget

Now, you can make your own Facebook review widget with just a few clicks.

To start, go to the Facebook Feed » All Feeds menu from your WordPress dashboard. Then, click on the Add New button to start creating a new Facebook feed.

add new feed with custom facebook feed pro

Custom Facebook Feed Pro lets you create different types of Facebook feeds, such as a timeline feed, Facebook videos feed, albums feed, and more.

all the facebook feed types

And since this tutorial is for a Facebook review feed, choose the Reviews feed here and click on Next.

select the reviews feed type

Congratulations! You’ve now created your Facebook reviews feed. To connect it to Facebook, you can now move on to step 4 below.

Step 4: Connect Your Facebook Reviews Feed to Facebook

To embed your Facebook reviews on your website, you need to connect your feed to a Facebook page first.

For you to do this, click on the Add New button under Select a Source.

add new source for facebook feed

The plugin will ask you to choose between displaying your Facebook group or page.

Now, since this tutorial is about embedding Facebook reviews from your page, choose Page. Then, click on Connect.

select facebook page

You’ll be redirected to Facebook, where you can give read-only access to the plugin, so it can show your Facebook reviews on your website.

No need to worry — Smash Balloon is completely safe, so it can’t change anything on your account.

Simply choose the Facebook page you want to connect, then click on Next.

select the facebook pages

To finalize your account connection, click on Done on the Facebook popup.

allow read only access to plugin

Once you’ve finished connecting your Facebook account, the plugin will redirect you back to your website.

Here, just confirm the Facebook page you want to show your reviews from. Then, click on Add.

add new source confirmation

Finally, to connect your Facebook reviews feed to your Facebook page, click on Next.

Step 5: Customize Your Facebook Reviews Feed

Now, it’s time for you to personalize how your Facebook reviews feed will look like in this step.

In the live feed editor, you can see the customization settings on the left. These include the feed type, feed layout, color options, post layout, header style, like box, and much more.

On the right side, you can see the any customization changes you apply in real-time.

facebook live feed editor for the facebook testimonial feed

Ready to start customizing? First, on the left panel, click on the Feed Layout option.

feed layout customization options facebook

Here, the plugin lets you choose from 3 layout options to show your Facebook reviews feed in: listmasonry and carousel layouts.

layout options for facebook social media reviews widget

If you’re displaying your Facebook reviews feed on your site, you can use the list layout so the reviews are clearly visible, like this:

list layout for facebook review food

Want to show your embedded Facebook reviews in a slideshow format? You can use the carousel layout so your visitors can engage with your posts more:

choose the carousel layout for testimonial

Or, if you want to show multiple columns for your Facebook reviews, you can use the masonry layout so your reviews are embedded like this:

masonry layout facebook reviews feed

Once you’ve chosen the layout you want for your Facebook reviews feed, click on the Save button.

Want to customize your Facebook feed more? Click on the small Customize button to go back to the customization options.

go back to facebook customization options

Custom Facebook Feed Pro can let you match your Facebook feed to your website’s theme. Or, you can use it to have more control over your Facebook reviews feed’s design.

To customize your feed’s color scheme, click on the Color Scheme option.

color scheme customization options facebook

The plugin lets you choose from 4 available color scheme options, like:

  • Inherit From Theme: Match your theme’s colors with just one click
  • Light: Use dark-colored font on top of a light background
  • Dark: Use light-colored font on a dark background
  • Custom: Manually select the colors you want to use

For this tutorial, let’s select the Inherit from Theme option.

color schemes facebook testimonial carousal wordpress

Always remember to click on the Save button so the plugin remembers your changes.

Done customizing? Let’s move on to the final step below.

Step 6: Embed Your Facebook Reviews Feed on Website

You can add your Facebook reviews feed to your website’s widget-ready areas such as your pages or posts.

You can start doing this from right inside the live feed editor. To get started embedding your Facebook reviews, click on the Embed button at the top.

click on the embed button

Once you’ve clicked on it, a popup will appear. Here, click on Add to a Page so you can show your Facebook reviews feed in one of your website’s pages.

add facebook feed to page

Choose the specific page you want to embed your Facebook reviews on. Then, click on the Add button to finalize your choice.

select page for facebook feed

Once you’ve clicked on that button, the plugin will send you to that specific WordPress page.

Inside your page editor, click on the small plus icon (+) to add a new WordPress block. Then, choose the Custom Facebook Feed widget to add your Facebook reviews feed to your page.

add facebook custom feed block

Once you’re happy with how your Facebook reviews feed looks like, click on Publish.

Now, when your customers visit your website, they can see your Facebook reviews feed embedded. Here’s an example:

facebook reviews on wordpress example

And that’s it! Through this step-by-step guide, you’ve now learned how to embed Facebook reviews on your website — easily and hassle-free, even if you’re not techie!

Ready to turbocharge your sales by using the power of social proof?

Display your Facebook reviews on WordPress easily by using Smash Balloon’s Facebook Feeds and Reviews Extension today.

Or if you want unlimited access to Smash Balloon plugins so you can use them on unlimited websites, go ahead and get the Social Wall Pro bundle here.

The great part about Smash Balloon’s pricing method? It comes with a 100% no-risk money-back guarantee so you can try out the plugins first and see if it’s a good fit for you.

The Social Wall Pro bundle is the best partner to help you take your business to the top. Get it for a hugely discounted offer today.

Want to take your Facebook page marketing to the next level? Check out this post on how to get more likes for your Facebook page here.

Finally, if you found this tutorial useful, feel free to follow us on Twitter and Facebook for more helpful social media marketing tutorials.

Want to Try our Facebook plugin for Free?

Enter the URL of Your WordPress website to install Custom Facebook Feed Lite.


  1. Ron Weinberg

    Great info.!

  2. Devin Platt

    Very helpful tutorial!

  3. kelly tupick

    Thanks for all the info.

  4. Décio Miguel dos Santos Henriques

    awesome , keep on the nice job , thanks 🙂

  5. Lori W.

    the visuals are the biggest help. Reading is always helpful but having the photos of what to do and to look for help even more

  6. Buddy Garrett

    The info sounds very useful.

  7. Michele Lewis

    Very thorough and easy to follow. Thank you!

  8. Belinda Viret

    Wow, that was informative!

  9. McKnight

    A great plugin with lots of custom options!

  10. Charles Miliner

    Great tutorial!

  11. Jenny Ham

    Thanks for sharing how this all works.

  12. Faith

    Very helpful, thank you!


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