Looking for easy and effective ways to connect your WordPress website with Instagram?
By showcasing your Instagram feeds, posts, or hashtags right on your website, you can engage visitors and grow your brand at the same time.
But figuring out the best methods for linking WordPress with Instagram can feel tricky, especially with all the plugins and setup options available.
The first time I tried linking my own site with Instagram, it was a mess because I did it manually. Then when I switched to automatic embedding methods, I tested several tools before I found the ones that were both reliable and easy to use.
With my experience at Smash Balloon helping users seamlessly connect WordPress with social platforms like Instagram, I’ve gathered the most effective solutions you can use right now.
In this article, I’ll show you over five ways to integrate WordPress with Instagram, complete with screenshots so you can follow along step by step, even if you’re new to both platforms!
In This Article
1. Hashtag Testimonials
Testimonials are pretty effective marketing tools when used right. Showing regular people praising your product can help convince your visitors to give it a chance.
So, you can display customer testimonials from Instagram on your website for an easy way to boost your conversions and sales.
As you can see below, Fabletics made sure to embed their Instagram hashtag feed on their website for social proof.
After all, showing real people enjoying the product gives a positive impression of the brand. Plus, you can do it for yours as well.
Seems complex? Well, it really isn’t. All you need is the Instagram Feed Pro plugin for WordPress.
With just a few clicks, you can connect your Instagram account to your website. Once that’s done, it’s just a matter of selecting a fitting hashtag and inserting the feed into a post.
Using the plugin, we recreated this brand’s hashtag feed in just 5 minutes — no coding needed!
If you want to know more, check out this article on how to add a hashtag feed to WordPress for more details.
2. Instagram Video Reviews
Like testimonials, user reviews are also a trusted source for people who are interested in a purchase.
In that case, you can make it easier for potential customers by bringing the product reviews to them. This way, you get to choose what kind of impression to make.
“[…] a whopping 88% of consumers now trust product reviews as much as advice from friends and family, putting an anonymous online synopsis nearly on par with the age-old reliability of word-of-mouth marketing.”
– Matt Frary, Digital Marketer & Growth Consultant
A great way to do that is to add Instagram videos to your website. Not only does it liven up the page, but you can also use a positive review to encourage your website visitors to buy from you.
The best thing is, you can do that just by posting the right Instagram video testimonials from your customers. Personally, I display user video testimonials on my website as well so I can help convince my site visitors to check out my brand.
All you need is the Instagram Feed Pro plugin, and you can freely add video reviews to any part of your website — no technical knowledge required.
In just a few minutes, you can have a beautiful feed of Instagram videos on your website.
If you want to do this, check out this article on embedding Instagram videos on your website. You can also refer to this post on embedding Instagram reels on WordPress for more details.
Expert Tip: If you want more sales, listen up: Is your business listed in Google or Yelp? Here’s how you can embed review widgets from Yelp, Tripadvisor, Facebook, and Google on your WordPress site.
3. Live Instagram Feed
When you integrate WordPress with Instagram, it doesn’t just mean showing other people’s content. You can also add your own Instagram feed to your website.
There are many advantages of doing that. For one, it helps drive traffic from your website to your Instagram page so you can get more likes, comments, and followers.
Similarly, you can also add your live Instagram feed to make your website more engaging.
After all, the more engaging your Instagram feed is, the longer your site visitors will stay on your website — which is great for boosting SEO.
The best part? Adding your live Instagram feed is pretty straightforward.
With the Instagram Feed Pro plugin, you can quickly set everything up in just a few minutes. Plus, the plugin will automatically keep your feed updates which saves you a ton of time.
To find out more, check out our handy article on how to embed a live Instagram feed on WordPress.
4. Instagram Carousel
Of course, there are many different ways to add an Instagram feed to your WordPress site. The Instagram Feed Pro plugin even comes with tons of fantastic customization options.
As a result, you can get creative and post your Instagram content in different layouts. For example, you can display your Instagram feed in a carousel layout.
With an Instagram carousel, you can have a beautiful slideshow of images and videos on your website. It’s a great way of posting visual content since it takes less space and is more dynamic.
Plus, it’s effortless to add one to your site. Just grab the Instagram Feed Pro plugin, which comes with 2 different carousel templates.
In just a few clicks, you can mesmerize your visitors with an Instagram carousel that grabs their attention.
Want to learn how that is done? Take a look at our article on embedding Instagram carousels into WordPress.
5. Instagram Mentions Feed
Social media isn’t just about posting content of your own. A large part of it involves interacting with others, reacting to other people’s content, and seeing how others respond to you.
When more users engaging with your brand on Instagram, this can work as social proof and convince even more people to follow you.
And a great way to leverage this to grow your online presence is by showing Instagram users mentioning your brand on Instagram.
With an Instagram mentions feed, you can display all the posts where people have tagged your brand’s username.
This means your website visitors can see how people are responding to you and engaging with your content on Instagram.
It’s pretty easy to do as well if you’re using the Instagram Feed Pro plugin. Just create your Instagram feed, and then pick “Tagged Posts” as the feed type.
For more details, see this next post on how to embed Instagram mentions feed on your WordPress website.
6. Shoppable Instagram Feed
Remember the link-in-bio feature? Where you could link a product page or website on your Instagram profile.
With a shoppable Instagram feed, you can take this to the next level to grow your conversions and boost your sales.
Instead of adding a single link to your bio, you can create shoppable feeds where each Instagram post links to a product page of your website.
That means visitors can see an Instagram photo or video of your product, then click on it to go make a purchase.
With this seamless shopping experience, you’ll have an easier time growing your online business.
The best part is that Instagram Feed Pro lets you create powerful shoppable feeds where you can freely add and remove links to your posts.
For more information, check out this complete tutorial on how to set up Instagram shopping on your WordPress site.
And that’s it!
This was our list of some amazing ways to integrate WordPress with Instagram. Hopefully, this helped you figure out how to make the best of your Instagram and WordPress.
As you can see, the Instagram Feed Pro plugin is an amazing tool when it comes to social media marketing.
Want the best Instagram feed plugin for WordPress? Get started with Instagram Feed Pro today!
Do you have Instagram reels? Here’s how you can get more views on your Instagram reels.
Other Social Media Hacks and Tricks (Smash Balloon Picks)
- How to Get More Views on TikTok After Posting: Expert Tips
- Get More Sales With the Best Linktree Alternatives for Your Link in Bio
- Best TikTok Plugins for Your WordPress Site (Must-Haves!)
- Hacks to Get More REAL Followers on Instagram [Fast]
Start Integrating WordPress with Instagram Now
From my experience helping users show engaging Instagram content on their sites, the methods in this guide are easiest to do with a tool like Smash Balloon Instagram Feed Pro.
It allows you to create beautiful, responsive feeds from your Instagram account in just a few minutes, avoiding the need for any custom code.
Here is what I recommend you do next:
- Get your copy of Instagram Feed Pro. (It includes our 14-day money-back guarantee!)
- Choose one of the 5 integration methods from this guide to get started
- Preview your new Instagram feed to ensure it matches your site’s branding and style
Do you have any questions about using Instagram Feed Pro to integrate your feed with WordPress? Please ask me in the comments below!
Finally, if you enjoyed this article, feel free to follow us on Twitter and Facebook for more social media marketing tutorials.
