Facebook Reels are unique because they are designed to be quick, snappy, and instantly engaging.
Unlike traditional long-form videos that demand time and focus, Reels grab your visitor’s attention in mere seconds.
This makes them the perfect tool for increasing engagement without slowing down your reader’s experience. It allows you to deliver value fast before a user loses interest or scrolls away.
However, getting these vertical clips to display correctly on a WordPress site is often frustrating. I have seen many site owners struggle with embed errors and coding.
In this guide, I will show you how to embed Facebook Reels on your website using a simple 5-step method.
You will be able to display your best content beautifully without needing any technical skills.
- Why Embed Facebook Reels on Your WordPress Website?
- Easiest Way to Embed Facebook Reels on Your Site
- How to Embed Facebook Reels on Your Website
- More Facebook Marketing Tips and Guides (Expert Picks)
Why Embed Facebook Reels on Your WordPress Website?
Reels are designed to grab attention quickly, making them ideal for websites where you need to capture interest before visitors scroll away.
Here are the key benefits of embedding Facebook Reels on your WordPress site:
- Boost Engagement: Reels capture attention in seconds without requiring commitment to long videos or lengthy articles.
- Show Brand Personality: Behind-the-scenes clips and quick tips let visitors connect with your brand more personally than static images.
- Keep Visitors Longer: When people watch Reels on your site instead of clicking to Facebook, they stay engaged with your content.
- Auto-Update Content: Your feed refreshes automatically when you post new Reels to Facebook, keeping your site current without manual work.
- Improve Mobile Experience: Vertical Reels look native and professional on smartphones, where most traffic comes from.
Easiest Way to Embed Facebook Reels on Your Site
When it comes to embedding Facebook Reels on your WordPress website, you have 2 main options: using manual embed code or installing a WordPress plugin.
With manual embedding, you have to copy and paste code for each individual Reel. If you want to display 10 Reels, that’s 10 separate pieces of code to manage.
Plus, you’re stuck with Facebook’s default styling with no way to match your site’s design.
The plugin method solves all these problems instantly. It automatically pulls all your Reels, lets you customize every visual element, and updates your feed whenever you post new content.
Why I Recommend Facebook Feed Pro
For embedding Facebook Reels, I recommend Facebook Feed Pro out of all the options available right now.
Here’s what makes Facebook Feed Pro perfect for displaying Reels:
- Reel-Specific Filtering: Unlike other solutions, you can filter your feed to show only Reels and exclude regular videos entirely.
- Multiple Layout Options: Choose from grid, list, masonry, or carousel layouts that match your site design perfectly.
- Full Customization Control: Adjust colors, spacing, fonts, button styles, and more without touching any code.
- Automatic Updates: Your feed refreshes automatically when you post new Reels to Facebook, keeping content fresh.
- Mobile Responsive: Reels display beautifully on all devices, with special optimization for mobile viewing.
- Performance Optimized: The plugin uses caching and lazy loading to ensure your Reels don’t slow down your site.
- Read-Only Access: The plugin can only view your Facebook content and cannot make any changes or post on your behalf.
The plugin handles all the technical complexity behind the scenes. You never have to worry about Facebook API changes, authentication tokens, or coding.
Everything works through a simple visual interface that anyone can use — even if you’re new to WordPress.
You can get Facebook Feed Pro today and add engaging Facebook Reels with ease..
How to Embed Facebook Reels on Your Website
Now that you have everything ready, let’s walk through the complete process of embedding Facebook Reels on your WordPress site.
I’ll guide you through each step so you can have your Reels displaying beautifully in just a few minutes.
Step 1: Install the Facebook Feed Pro Plugin
First, you need to get the Custom Facebook Feed Pro plugin installed on your website. Install and activate the plugin.
If you need help with this part, you can check out this beginner’s guide on installing WordPress plugins.
Step 2: Create a Facebook Reels Feed
Now let’s create your first Reel feed. Go to Facebook Feed » All Feeds from your WordPress dashboard.
Next, click on the Add New button to start creating a new feed.
You’ll see several content type options appear on your screen.
Select Videos from the available options. This is the content type that includes both regular videos and Reels.
After that, click on Next to proceed to the connection step.
Step 3: Connect Your Facebook Reels
This step connects your WordPress site to your Facebook page so the plugin can access your Reels.
On the new page that appears, click on the Add New button.
You’ll see a Connect to Facebook button – click on it to begin the authorization process.
This opens Facebook’s permission screen where you can grant read-only access to the plugin.
Since the plugin can only view information and can’t make any changes, this connection is completely safe.
Facebook will show you exactly what permissions you’re granting before you approve them.
Just click on Continue, and you’ll be redirected back to Facebook.
Select the Facebook pages you want to connect from the list. If you manage multiple pages, you can choose which ones to link to your WordPress site.
You can now click on Add to complete the connection.
Once you select the new page as the source, click on Next to move forward.
You’ll now see theme options for your feed.
Pick a theme that matches your website’s design style. The plugin offers several pre-designed themes that you can customize further in later steps.
Click on Next after selecting your theme.
Now you’ll choose a template for your feed layout.
Like before, click on a template and use the Next button to continue.
You’ll see two options: Show all Videos or Show from a specific Playlist.
If you want to display all videos from your page, select the first option and click on Next.
But if you want to display video content from a specific playlist, choose the second option.
For the playlist option, go to the playlist on your browser and copy the URL at the top.
Paste this URL into the Add Playlist URL field in the plugin. This tells the plugin which playlist to pull content from.
Click on Next to save your selections and move to the customization settings.
Step 4: Customize Your Facebook Reels Feed
Now comes the fun part – customizing how your Reels will look on your website.
The plugin gives you complete control over the appearance and filtering options for your feed.
First, you need to make sure your feed displays only Reels and not regular videos.
Ready to get started? Click on the Settings tab at the top of the screen.
Next, click on Filters from the left-hand menu.
This is where you can specify exactly what type of content appears in your feed.
Look for the Video type option and use its dropdown menu.
From the available choices, select Reels only to filter out all regular videos.
Click on Save to store your filter settings. Your feed will now display only Reels from your Facebook page.
You can also show both video types or only Facebook Videos if you like.
Now let’s customize the visual layout of your feed. Click on Settings in the top left corner to return to the main settings area.
Then click on Customize to access the appearance options.
This sends you back to the visual editor so you can design your Facebook Reels feed.
I’ll give you a quick demonstration of how this works.
First, let’s click on the Feed Layout to choose your preferred display style.
You’ll see several layout options that work well for different parts of your website.
Select from List, Grid, Masonry, or Carousel depending on the layout design you like.
Click on Save to apply your layout choice. The preview will update to show you how your feed will look.
Take some time to explore the remaining customization options. You can adjust the header styling, change the color scheme to match your brand, customize button appearances, and modify spacing.
Step 5: Embed Facebook Reels on Your Website
With your feed fully customized, it’s time to add it to your website. The plugin gives you two flexible ways to display your Reels, depending on where you want them to appear.
Method 1: Show Facebook Reels on Your Page
This method is perfect if you want to dedicate an entire page or section to your Facebook Reels.
On your visual customizer, click on the Embed button at the top of the feed editor.
Doing that brings up a popup with all the ways you can embed your new Facebook Reels feed.
Next, select the Add to a Page option from the popup.
This will show you a list of your existing WordPress pages.
Select the page where you’d like to show your Facebook Reels. You can choose any existing page, or you can create a new page first and come back to this step.
After selecting a page, click on the Add button to proceed.
Then the plugin will take you to the WordPress page editor with your feed ready to insert.
First, click on the plus (+) icon to add a new WordPress block where you want your Reels to appear.
Just use the search bar to search for the Custom Facebook Feed block and add it to your page.
With that, the block will automatically display the feed you just created.
Once you’re happy with the placement, click on the Update button to make your page live.
Your Facebook Reels are now visible on your website for visitors to enjoy.
Method 2: Show Facebook Reels on Your Sidebar/Footer
If you prefer to display your Reels in a widget area like your sidebar or footer, this method is for you.
Go to Facebook Feed » All Feeds from your WordPress dashboard.
Click on your Facebook Reels feed from the list to open it in the visual editor once again.
This is where you can embed the Facebook feeds,
To get started, click on the Embed button at the top of the screen.
Instead of adding to a page, you’ll add it to a widget area this time.
Select the Add to a Widget option from the menu.
Doing that sends you to the Widgets area of your website. Here, you’ll see a list of available widget areas on your site.
Click on either the Sidebar or Footer panel, depending on where you want your Reels to display.
After that, click on the plus (+) icon in your chosen panel.
Finally, select the Custom Facebook Feed widget from the available options.
Once you click on Update, a widget with your Facebook Reels will be displayed on your website.
That’s it!
You’ve successfully embedded Facebook Reels on your WordPress website. Your feed will automatically update whenever you post new Reels to Facebook, keeping your site fresh without any extra work.
As you can see, it’s super easy to add dynamic and engaging Facebook content to your website with the help of Facebook Feed Pro.
Ready to add engaging Facebook Reels to your WordPress site?
Get Facebook Feed Pro Now, and start showcasing your Reels in minutes.
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