Social Media Marketing Blog by Smash Balloon - Page 2
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Social Media Marketing Blog

Should You Hide a Bad Review? Why Removing It Isn’t the Lever You Think.

Just got a brutal new review sitting right at the top of your listing? You’re not alone. A single negative review is enough to scare off 35% of shoppers before they ever...

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should you hide a bad review
why raw video is outperforming polished content

The Authenticity Trend: Why Raw Video Is Outperforming Polished Content

Your high-production videos might be the reason your audience scrolls past. That sounds harsh, but the...

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how to show the right reviews on every page of your website

How to Show the Right Reviews on Every Page of Your Site

If you’ve set up a reviews widget, dropped the same 10 Google reviews on every page, and called it...

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is Trustpilot worth it for small businesses

Is Trustpilot Worth It for Small Businesses?

Is Trustpilot worth paying for? You claimed your free profile and started collecting reviews. But the premium...

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how to get more google reviews for your business

How to Get More Google Reviews for Your Business (11 Proven Ways)

If you’ve ever asked a happy customer for a Google review and gotten a “Sure, I’ll do it...

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how to respond to positive reviews with examples

How to Respond to Positive Reviews (With Examples)

Do you blank out every time you write a review response? You’re not alone. 88% of consumers say...

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Split hero: bold headline about social proof statistics on the left; right shows a circular infographic with a central star and icons for users, money, and charts.

35 Social Proof Statistics That Will Change How You Think About Reviews

If you’ve ever wondered whether online reviews affect your bottom line, the short answer is yes. With...

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How to Use YouTube for Your Business (Complete Guide)

How to Use YouTube for Your Business (Complete Guide)

If you’ve ever uploaded a YouTube video, waited for the views to roll in, and heard absolutely nothing,...

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google reviews vs trustpilot which is better for your business

Google Reviews vs Trustpilot: Which Is Better for Your Business?

When it comes to building trust online, reviews can make or break your business. I’ve spent years...

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how to use google reviews to get more customers

How to Use Google Reviews to Get More Customers (Guide for Local Businesses)

Are your Google reviews actually bringing you customers? Building a strong local business requires more than...

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Is TikTok Worth It for Small Businesses in 2026?

For some small businesses, TikTok is the most effective organic marketing channel available right now. For...

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