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Use the Highlight layout to make your most important content stand out. You can highlight a post by manually selecting specific ones, using a specific hashtag in the caption (eg. any post containing #postoftheday), or by just choosing a highlight pattern.
WhatsApp just gave your customers a way to message you and keep their number completely hidden.
Your contact form still wants three things: name, number, best time to call. But the WhatsApp option already skips two of those.
Every field you don`t need on a form is now a reason to lose the enquiry.
Follow, I break down one of these WhatsApp-era shifts every week.
#wpchat #whatsappbusiness #wordpress #smallbusinesstips #customerservice
Your 5-star reviews are stuck on Google.
They should be working on your homepage, not hiding behind a link nobody clicks.
Now anyone on your site sees those same five stars, without ever leaving to find them.
Grab Reviews Feed Pro and set this up today. Follow, I post one of these fixes every week.
#smashballoon #googlereviews #reviewsfeedpro #websiteconversion #smallbusiness
They don`t even see your star rating anymore.
There`s a new AI paragraph sitting above it, deciding what people think before they scroll that far.
Put those reviews somewhere you control too, not just where Google decides to show them.
Follow, I break down a shift like this every week.
#WordPress #smashballoon #googlereviews #localseo #smallbusiness #googlebusinessprofile
WhatsApp is about to start charging for messages that used to be free, but not the ones you think.
From October 1st, blasting outbound campaigns gets billed. Letting customers message you first stays free for 72 hours.
The businesses paying more are the ones blasting cold lists, not the ones staying reachable.
Follow for more updates like this.
#wpchat #whatsappbusiness #smallbusinesstips #wordpress #customerservice
Google is scoring local businesses on recent activity now, not on how long you have been around.
The same test has been running on your website the whole time. Someone lands on your homepage, scans it for proof you are still open, and the newest thing on the page is a blog post from 2023.
Open your site and find the most recent date anywhere on it. That date is what a stranger thinks your business is.
#smashballoon #smallbusiness #smallbusinessowner #localbusiness #websitetips
WhatsApp rolled out usernames so people can start a chat without their number showing.
And your contact page still demands one before it will answer anything, so the people who fill it in were always going to buy and the ones who close the tab are the ones you could have won.
Let them message you on the app they already have open. WPChat sets up in three steps at wpchat.com.
#wpchat #smallbusiness #smallbusinessowner #whatsappbusiness #customerservice
Ten people wanted to ask. None of them could.
More ads, more posting, more SEO. You can double the visitors and still finish the month on the same three enquiries, because the leak was never at the top.
Somebody gets interested, hits one question, and the only way to ask is a form promising two business days.
Hashtags
#wpchat #smallbusiness #smallbusinessowner #leadgeneration #websitetips
Professional and reliable are not proof.
Five seconds on a homepage is all anyone gives you, and in that time nobody is reading your copy. They are scanning for other people.
One named review, one job you finished this month, one client they might recognise. Above the fold. That is the audition.
#smashballoon #smallbusiness #smallbusinessowner #websitetips #socialproof
Your Facebook page is doing all the work for Facebook.
It is usually the most alive thing a local business owns. Photos from last week, real comments, proof there are humans here. Then someone opens the website and it looks like 2019.
Plugins, add new, search Smash Balloon, connect the page, and put the feed on the homepage under the hero. Not on a buried page.
#smashballoon #smallbusiness #smallbusinessowner #facebookmarketing #wordpress
Your phone number is costing you sales.
Think about the last time you had to phone a business. You did not know the wait, or who would answer, or whether they could even help. So you put it off.
Your buyers do the same thing, and then they just do not buy. Let them start it in writing instead.
#wpchat #smallbusiness #smallbusinessowner #customerservice #whatsappbusiness
They didn`t forget. Your ask was the problem.
A link plus a thank-you paragraph asks somebody to open a browser, find your listing, sign in, think of something to write and rate you out of five. That is six jobs, on a phone, while they are making dinner.
Text them same day, write it like a person, and give them the first sentence.
#smashballoon #smallbusiness #smallbusinessowner #googlereviews #customerreviews
A visitor was ready to ask the one question standing between them and buying.
Then they saw a faceless grey bubble with no name and no photo, and closed the tab.
People message a person, not a box. Put a real face on your chat.
#wpchat #wordpress #smallbusiness #smallbusinessowner #customerservice
You keep pouring your best effort into the posts that bring you the fewest customers, and you`d never know it.
Your most-liked post and your best-selling post are usually two different posts. Chase likes and you starve the one that actually pays.
Track what people click in the feed on your own site so you know what to make more of.
#smashballoon #socialmediamarketing #wordpress #smallbusiness #smallbusinessowner
A lead asked, you replied by email, and your answer is still sitting unread in a folder they open once a week.
While it sat there, they got a text back from someone else and booked.
Same offer, different channel, and that`s the whole game.
#wpchat #wordpress #whatsappbusiness #smallbusiness #smallbusinessowner
You post a product on Instagram, people love it, then they land on your site and the feed is just pictures with no way to buy.
Every post becomes a dead end, and making people dig through your shop to find it means most of them won`t.
Make the feed shoppable so each post links straight to its product page.
#smashballoon #woocommerce #wordpress #ecommerce
Someone ready to book hits your form, sees eight fields and a date picker that won`t cooperate, and closes the tab.
They wanted the appointment, the form just made it work.
Let them book in a short chat instead, the way they`d text you.
#wpchat #wordpress #smallbusiness #smallbusinessowner #BookingsOpen
That Instagram feed on your website has probably been frozen since last winter and nobody told you.
When Instagram killed its old connection, every feed on a personal account quietly stopped pulling new posts, so visitors see months-old photos and assume you closed.
Switch to a free professional account and run it through a maintained feed so it updates itself again.
#smashballoon #smallbusinessowner #websitetips #instagramtips #wordpresstips
Every message hits your chat the same way, so the ready buyer sits in the same pile as someone just browsing.
Put a short guided flow in front of it and leads sort themselves before they ever reach your phone.
The hot ones rise to the top on their own.
#wpchat #wordpress #leadgeneration #smallbusiness #smallbusinessowner
You spend hours on a video, then send everyone off your site to watch it on YouTube.
The moment they land there, the sidebar and the end screen are full of other channels, and the viewer you earned is already gone.
Pull your videos onto your own page instead, so when one ends the next thing they see is more of you.
#smallbusinessowner #websitetips #videomarketing #contentcreator #wordpresstips
You earned every one of those 5-star reviews. Right now they are
making Google look trustworthy. Not you.
The proof is scattered. Google, Yelp, Facebook, TripAdvisor. A
stranger deciding in five seconds never leaves your homepage to go
hunting for it, so to them it does not exist.
That is not a reviews problem. It is a location problem. Put the
proof you already earned on the site you actually own, live and
always current.
Swipe through, then follow @smashballoon for weekly plays on
reviews, social proof, and making your own site the place people
trust. 👉
#smashballoon #socialproof #wordpress #smallbusiness
#smallbusinessowner #websitetips #customerreviews #googlereviews
#webdesign #reviewsmatter #wordpresstips #localbusiness
You`ve got dozens of five-star reviews and they`re all sitting on Google, where the person deciding whether to buy from you never looks.
A stranger reads a few reviews on your site before they trust you. Show none and they assume there`s nothing to show.
Move the proof you already earned onto the page where the sale actually happens.
#smashballoon #googlereviews #smallbusiness #smallbusinessowner #wordpress #websitetips #socialproof #onlinereviews #wordpresstips #localbusiness
Posting to Instagram and then updating your website with the same stuff? You`re doing the job twice.
On WordPress: install Smash Balloon, connect your account, drop the feed on a page. It updates itself from then on.
Post once, it shows up on the site you own. Get the hours back.
#smashballoon #smallbusiness #smallbusinessowner #wordpress #websitetips #instagramfeed #wordpresstips #savetime #smallbiz #websitedesign
Your link in bio could be doing so much more for you.
Instead of pointing to a page on someone else`s platform, send that traffic to a page on your own site, with your links, your Instagram feed and your real reviews right there.
Same tap, same audience, way more working for you.
#smashballoon #smallbusiness #smallbusinessowner #linkinbio #websitetips #ownyouraudience #wordpress #digitalmarketing #creatorbusiness #smallbiz
Trusted by over 1,000,000 users
8 reasons why our customers love Instagram Feed Pro
We build our plugins so that anyone can use them. No complicated setup steps, no headaches.
All our plugins are highly customizable and provide tons of options to configure or style your feed.
Websites should be fast. That means your Instagram feed should be too. Speed is one of our top priorities.
All Instagram posts are embedded into your page source code equals regularly updated bot-readable content.
All of our plugins include integrations with popular privacy consent plugins and a one-click GDPR setting.
Easily remove posts from your feed you don't want to show, or create feeds of specially curated posts.
Built with rock solid reliability in mind so your feeds don't go down when the rest of the web does.
We're not just in the plugin business, we're in the customer support business! And pride ourselves on it.
Learn more about our feeds
Hashtag Feeds
Hashtag feeds are a great way to feature photos and videos on specific topics. For brands and e-commerce sites that use Instagram as a marketing tool (or want to start), it’s also a way to showcase a hashtag campaign and automatically link posts to products or pages based on specific hashtags.
Instagram Carousels
Use the Instagram Feed Pro plugin to create slideshow carousels of your Instagram photos and videos anywhere on your WordPress site. Customize the number of rows and columns, slide interval time, loop type, navigation display, and more, to showcase your content in a variety of ways.
Shoppable Feeds
Use your Instagram content to drive sales by using shoppable feeds to promote your products right in your Instagram feed. Link your Instagram posts to custom URLs of your choosing by simply adding the URL to the caption of your post on Instagram, allowing you to link specific posts in your feed to pages or products on your site (or other sites) in a quick and easy way.
Frequently Asked Questions
What’s the main difference between Lite and Pro?
Lite allows you to display your Instagram user feed. Pro expands this with hashtag feeds, tagged feeds, Stories and Reels display, advanced layouts, moderation tools, shoppable feeds, and more control over how your content appears.
Can I show posts my account is tagged in?
Yes. The Elite plan includes Tagged Feeds, allowing you to display posts where others tag your account. Perfect for building social proof and showcasing customer content.
Can I display hashtag feeds with Pro?
Yes. Starting with the Plus plan, you can display posts from specific hashtags to showcase campaigns or user-generated content directly on your website.
Can I create shoppable Instagram feeds?
Yes. The Elite plan includes Shoppable Feeds, so you can link posts directly to product pages and turn browsing into buying.
How do I know which plan to choose?
Choose Basic if you want more layouts, video display, and enhanced feed features for one site. Plus is ideal if you need hashtag feeds and additional flexibility. Elite is best for tagged feeds, shoppable posts, and priority support. If you manage multiple sites or want access to all Smash Balloon plugins, All Access offers the most value.
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