Installation FAQ | The Custom Facebook WordPress plugin

How do I find my Page or Group ID?

If you have a Facebook page with a URL like this: https://www.facebook.com/smashballoon then the Page ID is just smashballoon. If your page URL is structured like this: https://www.facebook.com/pages/smashballoon/123654123654123 then the Page ID is actually the number at the end, so in this case 123654123654123.

If you have a Facebook group then use this tool to find your Group ID.

If you have trouble figuring out your ID from your URL then you can find it in your Facebook page settings under the Page Info tab, as shown below.

Facebook Page ID

Copy and paste the ID into the demo to try it out. If you have any trouble figuring out your Page ID then just shoot us a message and we’ll help you out.

I want to use my own Access Token. How do I get one?

Simply follow the step-by-step instructions here to get your Access Token.

How do I display the feed in my WordPress page, post or widget?

Simply paste the following shortcode into your page, post or widget – wherever you want the feed to show up:

Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

One DM is worth more than ten followers, and probably closer to a hundred.

A follower is someone who liked a post and tapped a button. A DM is someone who decided you might solve a real problem and reached out.

Followers are the audience. DMs are the queue.

The business with 10K followers and 2 DMs a week is doing worse than the one with 800 followers and 12 DMs.

Last month, how many followers vs DMs did you get? Drop both numbers below. The ratio tells you everything.

#instagramforbusiness #instagramdms #smallbusinessmarketing #instagrammarketing #LeadGeneration #servicebusiness #salestips #smallbusinessowner #ConversionTips #instagramtips
... See MoreSee Less

Most customers would rather text you than call, and most small business websites still hide the chat option.

Someone lands on your site with a real question, looks for a way to ask, and sees your phone number first.

Almost nobody calls. They check once more, see no chat button, and leave.

The fix isn't a redesign. It's putting a text option above the phone number and making it the first thing visitors see.

Does your site lead with "call us" or "text us"? Drop yours in the comments and I'll tell you what most sites do wrong.

#smallbusinessmarketing #whatsappbusiness #customersupport #websitetips #leadgeneration #smallbusinessowner #servicebusiness #marketingtips #conversiontips #websiteconversion
... See MoreSee Less

A local business I looked at had 200 reviews across Google, Facebook, and Yelp, and zero on their website.

Customers don't open three tabs. They check one source and either trust you in 10 seconds or close the tab.

Which means 200 glowing reviews looked like 0 to anyone landing on the homepage.

The fix isn't asking for more reviews. It's pulling all three platforms onto the page where the decision actually happens.

Where do your reviews live right now? Drop the platforms below. I'll tell you which to consolidate first.

#smallbusinessmarketing #customerreviews #onlinereviews #localseo #websiteconversion #servicebusiness #marketingtips #googlereviews #facebookreviews #smallbusinessowner
... See MoreSee Less

Mosseri's been telling us this for a year and most accounts still don't believe it.

Shares. DMs, send-to-friends, story re-shares. Outweigh likes by a wide margin in the 2026 algorithm.

A like takes half a second. A share means you put your social credit on the line.

Instagram reads that as "worth interrupting someone's day for" and pushes the post out.

A Reel with 50 likes and 30 shares now beats a Reel with 500 likes and 0 shares. Every time.

What's the last Reel you actually sent to a friend? Drop it below.

#instagramalgorithm #instagramtips #reelsstrategy #instagrammarketing #socialmediatips #instagramgrowth #contentstrategy #marketingtips #smallbusinessmarketing #instagramforbusiness
... See MoreSee Less

Adam Mosseri just confirmed what the algorithm already started enforcing.

The polished Instagram aesthetic you spent the last three years building is officially dead in 2026.

Because AI made polished content cheap, the algorithm now rewards the opposite.

Vertical phone footage with bad lighting, off-the-cuff captions, raw kitchen-format stuff is winning.

Authenticity is the one thing AI still can't fake at scale.

So which one are you doing tomorrow, posting the polished cinematic reel or just talking to the camera?

#instagramalgorithm #contentcreation #instagrammarketing #authenticcontent #socialmediastrategy
... See MoreSee Less

Most Instagram bios fail in the first 3 seconds because they describe what you do instead of who you help.

"Helping small businesses grow" tells me what you sell. Not whether I belong here.

The bios that actually convert flip it: they put the audience first and let the wrong people scroll past.

Your bio isn't a description. It's a doorway with a sign telling the right people they're in the right place.

Read yours out loud right now. Does it describe what you do, or who it's for?

#instagrambio #smallbusinessmarketing #instagramtips #instagrammarketing #socialmediatips #profileoptimization #servicebusiness #marketingtips #smallbusinessowner #businesstips
... See MoreSee Less

You've earned hundreds of reviews on Google, Facebook, and Yelp, and exactly zero of them show up on the page where the customer actually decides.

In the twelve seconds someone spends sizing you up, they're not opening another tab to verify you.

Three handpicked testimonials read as curated, and a "read more on Google" link just sends them away.

Bring the receipts to the page where the decision happens. That's where social proof actually does its job.

#googlereviews #smallbusinessmarketing #websitetips #onlinereviews #marketingtips #conversionoptimization #localbusiness #marketingstrategy #socialproof #businesstips
... See MoreSee Less

There's a reason small businesses keep getting told they need a "better website" even after a redesign.

The redesign was never the problem.

Your Facebook page is the actual proof of life: fresh photos, recent reviews, an event next Saturday.

Your website is a contact form and a hero image from 2022. Pull the activity from one onto the other and the trust gap closes overnight, without writing a single new line of copy.

#smallbusinessmarketing #websitetips #facebookmarketing #localbusiness #marketingtips #websiteconversion #smallbusinessowner #marketingstrategy #localmarketing #businesstips
... See MoreSee Less

The moment a customer submits your contact form, they don't sit and wait for a reply. They open another tab and message your competitor.

Whichever business answers first usually wins the sale, and "first" now means seconds, not next morning.

The fix isn't replying faster to the form.

It's removing the wait entirely by giving the customer a channel they're already inside like WhatsApp, so the conversation never breaks.

#smallbusinessmarketing #customersupport #leadgeneration #salesgrowth #marketingtips #smallbusinessowner #whatsappbusiness #conversiontips #servicebusiness #businesstips
... See MoreSee Less

Load more
. If you are using a widget then just use the built-in default ‘Text’ widget to paste the shortcode into.

The

Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

One DM is worth more than ten followers, and probably closer to a hundred.

A follower is someone who liked a post and tapped a button. A DM is someone who decided you might solve a real problem and reached out.

Followers are the audience. DMs are the queue.

The business with 10K followers and 2 DMs a week is doing worse than the one with 800 followers and 12 DMs.

Last month, how many followers vs DMs did you get? Drop both numbers below. The ratio tells you everything.

#instagramforbusiness #instagramdms #smallbusinessmarketing #instagrammarketing #LeadGeneration #servicebusiness #salestips #smallbusinessowner #ConversionTips #instagramtips
... See MoreSee Less

Most customers would rather text you than call, and most small business websites still hide the chat option.

Someone lands on your site with a real question, looks for a way to ask, and sees your phone number first.

Almost nobody calls. They check once more, see no chat button, and leave.

The fix isn't a redesign. It's putting a text option above the phone number and making it the first thing visitors see.

Does your site lead with "call us" or "text us"? Drop yours in the comments and I'll tell you what most sites do wrong.

#smallbusinessmarketing #whatsappbusiness #customersupport #websitetips #leadgeneration #smallbusinessowner #servicebusiness #marketingtips #conversiontips #websiteconversion
... See MoreSee Less

A local business I looked at had 200 reviews across Google, Facebook, and Yelp, and zero on their website.

Customers don't open three tabs. They check one source and either trust you in 10 seconds or close the tab.

Which means 200 glowing reviews looked like 0 to anyone landing on the homepage.

The fix isn't asking for more reviews. It's pulling all three platforms onto the page where the decision actually happens.

Where do your reviews live right now? Drop the platforms below. I'll tell you which to consolidate first.

#smallbusinessmarketing #customerreviews #onlinereviews #localseo #websiteconversion #servicebusiness #marketingtips #googlereviews #facebookreviews #smallbusinessowner
... See MoreSee Less

Mosseri's been telling us this for a year and most accounts still don't believe it.

Shares. DMs, send-to-friends, story re-shares. Outweigh likes by a wide margin in the 2026 algorithm.

A like takes half a second. A share means you put your social credit on the line.

Instagram reads that as "worth interrupting someone's day for" and pushes the post out.

A Reel with 50 likes and 30 shares now beats a Reel with 500 likes and 0 shares. Every time.

What's the last Reel you actually sent to a friend? Drop it below.

#instagramalgorithm #instagramtips #reelsstrategy #instagrammarketing #socialmediatips #instagramgrowth #contentstrategy #marketingtips #smallbusinessmarketing #instagramforbusiness
... See MoreSee Less

Adam Mosseri just confirmed what the algorithm already started enforcing.

The polished Instagram aesthetic you spent the last three years building is officially dead in 2026.

Because AI made polished content cheap, the algorithm now rewards the opposite.

Vertical phone footage with bad lighting, off-the-cuff captions, raw kitchen-format stuff is winning.

Authenticity is the one thing AI still can't fake at scale.

So which one are you doing tomorrow, posting the polished cinematic reel or just talking to the camera?

#instagramalgorithm #contentcreation #instagrammarketing #authenticcontent #socialmediastrategy
... See MoreSee Less

Most Instagram bios fail in the first 3 seconds because they describe what you do instead of who you help.

"Helping small businesses grow" tells me what you sell. Not whether I belong here.

The bios that actually convert flip it: they put the audience first and let the wrong people scroll past.

Your bio isn't a description. It's a doorway with a sign telling the right people they're in the right place.

Read yours out loud right now. Does it describe what you do, or who it's for?

#instagrambio #smallbusinessmarketing #instagramtips #instagrammarketing #socialmediatips #profileoptimization #servicebusiness #marketingtips #smallbusinessowner #businesstips
... See MoreSee Less

You've earned hundreds of reviews on Google, Facebook, and Yelp, and exactly zero of them show up on the page where the customer actually decides.

In the twelve seconds someone spends sizing you up, they're not opening another tab to verify you.

Three handpicked testimonials read as curated, and a "read more on Google" link just sends them away.

Bring the receipts to the page where the decision happens. That's where social proof actually does its job.

#googlereviews #smallbusinessmarketing #websitetips #onlinereviews #marketingtips #conversionoptimization #localbusiness #marketingstrategy #socialproof #businesstips
... See MoreSee Less

There's a reason small businesses keep getting told they need a "better website" even after a redesign.

The redesign was never the problem.

Your Facebook page is the actual proof of life: fresh photos, recent reviews, an event next Saturday.

Your website is a contact form and a hero image from 2022. Pull the activity from one onto the other and the trust gap closes overnight, without writing a single new line of copy.

#smallbusinessmarketing #websitetips #facebookmarketing #localbusiness #marketingtips #websiteconversion #smallbusinessowner #marketingstrategy #localmarketing #businesstips
... See MoreSee Less

The moment a customer submits your contact form, they don't sit and wait for a reply. They open another tab and message your competitor.

Whichever business answers first usually wins the sale, and "first" now means seconds, not next morning.

The fix isn't replying faster to the form.

It's removing the wait entirely by giving the customer a channel they're already inside like WhatsApp, so the conversation never breaks.

#smallbusinessmarketing #customersupport #leadgeneration #salesgrowth #marketingtips #smallbusinessowner #whatsappbusiness #conversiontips #servicebusiness #businesstips
... See MoreSee Less

Load more
shortcode will by default use the options set on your Custom Facebook Feed settings pages, but you can also define options within the shortcode itself which will override the defaults that you set. For example:
Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

One DM is worth more than ten followers, and probably closer to a hundred.

A follower is someone who liked a post and tapped a button. A DM is someone who decided you might solve a real problem and reached out.

Followers are the audience. DMs are the queue.

The business with 10K followers and 2 DMs a week is doing worse than the one with 800 followers and 12 DMs.

Last month, how many followers vs DMs did you get? Drop both numbers below. The ratio tells you everything.

#instagramforbusiness #instagramdms #smallbusinessmarketing #instagrammarketing #LeadGeneration #servicebusiness #salestips #smallbusinessowner #ConversionTips #instagramtips
... See MoreSee Less

20 hours ago

Most customers would rather text you than call, and most small business websites still hide the chat option.

Someone lands on your site with a real question, looks for a way to ask, and sees your phone number first.

Almost nobody calls. They check once more, see no chat button, and leave.

The fix isn't a redesign. It's putting a text option above the phone number and making it the first thing visitors see.

Does your site lead with "call us" or "text us"? Drop yours in the comments and I'll tell you what most sites do wrong.

#smallbusinessmarketing #whatsappbusiness #customersupport #websitetips #leadgeneration #smallbusinessowner #servicebusiness #marketingtips #conversiontips #websiteconversion
... See MoreSee Less

22 hours ago

A local business I looked at had 200 reviews across Google, Facebook, and Yelp, and zero on their website.

Customers don't open three tabs. They check one source and either trust you in 10 seconds or close the tab.

Which means 200 glowing reviews looked like 0 to anyone landing on the homepage.

The fix isn't asking for more reviews. It's pulling all three platforms onto the page where the decision actually happens.

Where do your reviews live right now? Drop the platforms below. I'll tell you which to consolidate first.

#smallbusinessmarketing #customerreviews #onlinereviews #localseo #websiteconversion #servicebusiness #marketingtips #googlereviews #facebookreviews #smallbusinessowner
... See MoreSee Less

24 hours ago

Mosseri's been telling us this for a year and most accounts still don't believe it.

Shares. DMs, send-to-friends, story re-shares. Outweigh likes by a wide margin in the 2026 algorithm.

A like takes half a second. A share means you put your social credit on the line.

Instagram reads that as "worth interrupting someone's day for" and pushes the post out.

A Reel with 50 likes and 30 shares now beats a Reel with 500 likes and 0 shares. Every time.

What's the last Reel you actually sent to a friend? Drop it below.

#instagramalgorithm #instagramtips #reelsstrategy #instagrammarketing #socialmediatips #instagramgrowth #contentstrategy #marketingtips #smallbusinessmarketing #instagramforbusiness
... See MoreSee Less

1 day ago

Adam Mosseri just confirmed what the algorithm already started enforcing.

The polished Instagram aesthetic you spent the last three years building is officially dead in 2026.

Because AI made polished content cheap, the algorithm now rewards the opposite.

Vertical phone footage with bad lighting, off-the-cuff captions, raw kitchen-format stuff is winning.

Authenticity is the one thing AI still can't fake at scale.

So which one are you doing tomorrow, posting the polished cinematic reel or just talking to the camera?

#instagramalgorithm #contentcreation #instagrammarketing #authenticcontent #socialmediastrategy
... See MoreSee Less

3 days ago

Most Instagram bios fail in the first 3 seconds because they describe what you do instead of who you help.

"Helping small businesses grow" tells me what you sell. Not whether I belong here.

The bios that actually convert flip it: they put the audience first and let the wrong people scroll past.

Your bio isn't a description. It's a doorway with a sign telling the right people they're in the right place.

Read yours out loud right now. Does it describe what you do, or who it's for?

#instagrambio #smallbusinessmarketing #instagramtips #instagrammarketing #socialmediatips #profileoptimization #servicebusiness #marketingtips #smallbusinessowner #businesstips
... See MoreSee Less

4 days ago

You've earned hundreds of reviews on Google, Facebook, and Yelp, and exactly zero of them show up on the page where the customer actually decides.

In the twelve seconds someone spends sizing you up, they're not opening another tab to verify you.

Three handpicked testimonials read as curated, and a "read more on Google" link just sends them away.

Bring the receipts to the page where the decision happens. That's where social proof actually does its job.

#googlereviews #smallbusinessmarketing #websitetips #onlinereviews #marketingtips #conversionoptimization #localbusiness #marketingstrategy #socialproof #businesstips
... See MoreSee Less

5 days ago

There's a reason small businesses keep getting told they need a "better website" even after a redesign.

The redesign was never the problem.

Your Facebook page is the actual proof of life: fresh photos, recent reviews, an event next Saturday.

Your website is a contact form and a hero image from 2022. Pull the activity from one onto the other and the trust gap closes overnight, without writing a single new line of copy.

#smallbusinessmarketing #websitetips #facebookmarketing #localbusiness #marketingtips #websiteconversion #smallbusinessowner #marketingstrategy #localmarketing #businesstips
... See MoreSee Less

6 days ago

The moment a customer submits your contact form, they don't sit and wait for a reply. They open another tab and message your competitor.

Whichever business answers first usually wins the sale, and "first" now means seconds, not next morning.

The fix isn't replying faster to the form.

It's removing the wait entirely by giving the customer a channel they're already inside like WhatsApp, so the conversation never breaks.

#smallbusinessmarketing #customersupport #leadgeneration #salesgrowth #marketingtips #smallbusinessowner #whatsappbusiness #conversiontips #servicebusiness #businesstips
... See MoreSee Less

7 days ago
Load more
would only display the post text and the post date. See all of the available shortcode options here.

Check out the WordPress plugin documentation for more detailed directions.

How do I embed the feed directly into a WordPress page template?

You can embed the feed directly into a template file by using the WordPress do_shortcode function:

<?php echo do_shortcode('
Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

One DM is worth more than ten followers, and probably closer to a hundred.

A follower is someone who liked a post and tapped a button. A DM is someone who decided you might solve a real problem and reached out.

Followers are the audience. DMs are the queue.

The business with 10K followers and 2 DMs a week is doing worse than the one with 800 followers and 12 DMs.

Last month, how many followers vs DMs did you get? Drop both numbers below. The ratio tells you everything.

#instagramforbusiness #instagramdms #smallbusinessmarketing #instagrammarketing #LeadGeneration #servicebusiness #salestips #smallbusinessowner #ConversionTips #instagramtips
... See MoreSee Less

Most customers would rather text you than call, and most small business websites still hide the chat option.

Someone lands on your site with a real question, looks for a way to ask, and sees your phone number first.

Almost nobody calls. They check once more, see no chat button, and leave.

The fix isn't a redesign. It's putting a text option above the phone number and making it the first thing visitors see.

Does your site lead with "call us" or "text us"? Drop yours in the comments and I'll tell you what most sites do wrong.

#smallbusinessmarketing #whatsappbusiness #customersupport #websitetips #leadgeneration #smallbusinessowner #servicebusiness #marketingtips #conversiontips #websiteconversion
... See MoreSee Less

A local business I looked at had 200 reviews across Google, Facebook, and Yelp, and zero on their website.

Customers don't open three tabs. They check one source and either trust you in 10 seconds or close the tab.

Which means 200 glowing reviews looked like 0 to anyone landing on the homepage.

The fix isn't asking for more reviews. It's pulling all three platforms onto the page where the decision actually happens.

Where do your reviews live right now? Drop the platforms below. I'll tell you which to consolidate first.

#smallbusinessmarketing #customerreviews #onlinereviews #localseo #websiteconversion #servicebusiness #marketingtips #googlereviews #facebookreviews #smallbusinessowner
... See MoreSee Less

Mosseri's been telling us this for a year and most accounts still don't believe it.

Shares. DMs, send-to-friends, story re-shares. Outweigh likes by a wide margin in the 2026 algorithm.

A like takes half a second. A share means you put your social credit on the line.

Instagram reads that as "worth interrupting someone's day for" and pushes the post out.

A Reel with 50 likes and 30 shares now beats a Reel with 500 likes and 0 shares. Every time.

What's the last Reel you actually sent to a friend? Drop it below.

#instagramalgorithm #instagramtips #reelsstrategy #instagrammarketing #socialmediatips #instagramgrowth #contentstrategy #marketingtips #smallbusinessmarketing #instagramforbusiness
... See MoreSee Less

Adam Mosseri just confirmed what the algorithm already started enforcing.

The polished Instagram aesthetic you spent the last three years building is officially dead in 2026.

Because AI made polished content cheap, the algorithm now rewards the opposite.

Vertical phone footage with bad lighting, off-the-cuff captions, raw kitchen-format stuff is winning.

Authenticity is the one thing AI still can't fake at scale.

So which one are you doing tomorrow, posting the polished cinematic reel or just talking to the camera?

#instagramalgorithm #contentcreation #instagrammarketing #authenticcontent #socialmediastrategy
... See MoreSee Less

Most Instagram bios fail in the first 3 seconds because they describe what you do instead of who you help.

"Helping small businesses grow" tells me what you sell. Not whether I belong here.

The bios that actually convert flip it: they put the audience first and let the wrong people scroll past.

Your bio isn't a description. It's a doorway with a sign telling the right people they're in the right place.

Read yours out loud right now. Does it describe what you do, or who it's for?

#instagrambio #smallbusinessmarketing #instagramtips #instagrammarketing #socialmediatips #profileoptimization #servicebusiness #marketingtips #smallbusinessowner #businesstips
... See MoreSee Less

You've earned hundreds of reviews on Google, Facebook, and Yelp, and exactly zero of them show up on the page where the customer actually decides.

In the twelve seconds someone spends sizing you up, they're not opening another tab to verify you.

Three handpicked testimonials read as curated, and a "read more on Google" link just sends them away.

Bring the receipts to the page where the decision happens. That's where social proof actually does its job.

#googlereviews #smallbusinessmarketing #websitetips #onlinereviews #marketingtips #conversionoptimization #localbusiness #marketingstrategy #socialproof #businesstips
... See MoreSee Less

There's a reason small businesses keep getting told they need a "better website" even after a redesign.

The redesign was never the problem.

Your Facebook page is the actual proof of life: fresh photos, recent reviews, an event next Saturday.

Your website is a contact form and a hero image from 2022. Pull the activity from one onto the other and the trust gap closes overnight, without writing a single new line of copy.

#smallbusinessmarketing #websitetips #facebookmarketing #localbusiness #marketingtips #websiteconversion #smallbusinessowner #marketingstrategy #localmarketing #businesstips
... See MoreSee Less

The moment a customer submits your contact form, they don't sit and wait for a reply. They open another tab and message your competitor.

Whichever business answers first usually wins the sale, and "first" now means seconds, not next morning.

The fix isn't replying faster to the form.

It's removing the wait entirely by giving the customer a channel they're already inside like WhatsApp, so the conversation never breaks.

#smallbusinessmarketing #customersupport #leadgeneration #salesgrowth #marketingtips #smallbusinessowner #whatsappbusiness #conversiontips #servicebusiness #businesstips
... See MoreSee Less

Load more
'); ?>

How do I display the feed using the Standalone version of the plugin?

Once you’ve defined your settings in the ‘fbfeed-settings.php’ file then simply use the fbFeed($settings); function wherever you want the feed to be displayed. For more detailed instructions please refer to the Standalone version documentation.

How do I customize my feed?

The plugin comes with a ton of built-in options to allow you to customize your feed in a bunch of different ways.

 

WordPress plugin

You can customize the feed by setting the options on the ‘Customize‘ page, which can be found under the ‘Facebook Feed’ menu in your left hand WordPress admin menu. If you need even deeper customization than the built in options allow then you can add your own CSS to the plugin in the ‘Custom CSS’ section under the ‘Misc’ tab.

You can also override these styles for individual feeds by setting options within the shortcode. For example, you can change the height of a specific feed like so:

Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

One DM is worth more than ten followers, and probably closer to a hundred.

A follower is someone who liked a post and tapped a button. A DM is someone who decided you might solve a real problem and reached out.

Followers are the audience. DMs are the queue.

The business with 10K followers and 2 DMs a week is doing worse than the one with 800 followers and 12 DMs.

Last month, how many followers vs DMs did you get? Drop both numbers below. The ratio tells you everything.

#instagramforbusiness #instagramdms #smallbusinessmarketing #instagrammarketing #LeadGeneration #servicebusiness #salestips #smallbusinessowner #ConversionTips #instagramtips
... See MoreSee Less

Most customers would rather text you than call, and most small business websites still hide the chat option.

Someone lands on your site with a real question, looks for a way to ask, and sees your phone number first.

Almost nobody calls. They check once more, see no chat button, and leave.

The fix isn't a redesign. It's putting a text option above the phone number and making it the first thing visitors see.

Does your site lead with "call us" or "text us"? Drop yours in the comments and I'll tell you what most sites do wrong.

#smallbusinessmarketing #whatsappbusiness #customersupport #websitetips #leadgeneration #smallbusinessowner #servicebusiness #marketingtips #conversiontips #websiteconversion
... See MoreSee Less

A local business I looked at had 200 reviews across Google, Facebook, and Yelp, and zero on their website.

Customers don't open three tabs. They check one source and either trust you in 10 seconds or close the tab.

Which means 200 glowing reviews looked like 0 to anyone landing on the homepage.

The fix isn't asking for more reviews. It's pulling all three platforms onto the page where the decision actually happens.

Where do your reviews live right now? Drop the platforms below. I'll tell you which to consolidate first.

#smallbusinessmarketing #customerreviews #onlinereviews #localseo #websiteconversion #servicebusiness #marketingtips #googlereviews #facebookreviews #smallbusinessowner
... See MoreSee Less

Mosseri's been telling us this for a year and most accounts still don't believe it.

Shares. DMs, send-to-friends, story re-shares. Outweigh likes by a wide margin in the 2026 algorithm.

A like takes half a second. A share means you put your social credit on the line.

Instagram reads that as "worth interrupting someone's day for" and pushes the post out.

A Reel with 50 likes and 30 shares now beats a Reel with 500 likes and 0 shares. Every time.

What's the last Reel you actually sent to a friend? Drop it below.

#instagramalgorithm #instagramtips #reelsstrategy #instagrammarketing #socialmediatips #instagramgrowth #contentstrategy #marketingtips #smallbusinessmarketing #instagramforbusiness
... See MoreSee Less

Adam Mosseri just confirmed what the algorithm already started enforcing.

The polished Instagram aesthetic you spent the last three years building is officially dead in 2026.

Because AI made polished content cheap, the algorithm now rewards the opposite.

Vertical phone footage with bad lighting, off-the-cuff captions, raw kitchen-format stuff is winning.

Authenticity is the one thing AI still can't fake at scale.

So which one are you doing tomorrow, posting the polished cinematic reel or just talking to the camera?

#instagramalgorithm #contentcreation #instagrammarketing #authenticcontent #socialmediastrategy
... See MoreSee Less

Most Instagram bios fail in the first 3 seconds because they describe what you do instead of who you help.

"Helping small businesses grow" tells me what you sell. Not whether I belong here.

The bios that actually convert flip it: they put the audience first and let the wrong people scroll past.

Your bio isn't a description. It's a doorway with a sign telling the right people they're in the right place.

Read yours out loud right now. Does it describe what you do, or who it's for?

#instagrambio #smallbusinessmarketing #instagramtips #instagrammarketing #socialmediatips #profileoptimization #servicebusiness #marketingtips #smallbusinessowner #businesstips
... See MoreSee Less

You've earned hundreds of reviews on Google, Facebook, and Yelp, and exactly zero of them show up on the page where the customer actually decides.

In the twelve seconds someone spends sizing you up, they're not opening another tab to verify you.

Three handpicked testimonials read as curated, and a "read more on Google" link just sends them away.

Bring the receipts to the page where the decision happens. That's where social proof actually does its job.

#googlereviews #smallbusinessmarketing #websitetips #onlinereviews #marketingtips #conversionoptimization #localbusiness #marketingstrategy #socialproof #businesstips
... See MoreSee Less

There's a reason small businesses keep getting told they need a "better website" even after a redesign.

The redesign was never the problem.

Your Facebook page is the actual proof of life: fresh photos, recent reviews, an event next Saturday.

Your website is a contact form and a hero image from 2022. Pull the activity from one onto the other and the trust gap closes overnight, without writing a single new line of copy.

#smallbusinessmarketing #websitetips #facebookmarketing #localbusiness #marketingtips #websiteconversion #smallbusinessowner #marketingstrategy #localmarketing #businesstips
... See MoreSee Less

The moment a customer submits your contact form, they don't sit and wait for a reply. They open another tab and message your competitor.

Whichever business answers first usually wins the sale, and "first" now means seconds, not next morning.

The fix isn't replying faster to the form.

It's removing the wait entirely by giving the customer a channel they're already inside like WhatsApp, so the conversation never breaks.

#smallbusinessmarketing #customersupport #leadgeneration #salesgrowth #marketingtips #smallbusinessowner #whatsappbusiness #conversiontips #servicebusiness #businesstips
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Standalone version

You can customize the feed by settings the options in the ‘fbfeed-settings.php’ file. If you need deeper customization then you can add your own custom CSS to your website’s stylesheet to completely customize the way the feed looks.

You can also override these styles for individual feeds by setting custom options which you can pass into the fbFeed() function. For example, you can change the height of a specific feed like so:

$custom = array(
'height' => '500px'
);

fbFeed($settings, $custom);

How to I migrate my settings from the free version of the WordPress plugin to the Pro version?

As the free version and the Pro version are two separate versions of the plugin then you need to deactivate the free version prior to activating the Pro version. You can keep your settings by following these steps:

1) Deactivate the free version
2) Install and activate the Pro version
3) Delete/Remove the free version

This will carry your settings over from the free version to the Pro version.