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Lite vs Pro Feature Comparison

Plans
Current Plan
Lite Version
Free
PLACEHOLDER
Basic
$49 year one
Then $98/year
PLACEHOLDER
Plus
$99 year one
Then $198/year
PLACEHOLDER
Elite
$149 year one
Then $298/year
Best Deal
All Access
$299 year one
Then $598/year
License
License
Free
1 Site
5 Sites
10 Sites
Unlimited Sites
Core Features
Unlimited Feeds
User Timeline Feeds
Photo/Video Lightbox
Carousel / Slideshows
Multiple Feed Layouts
Instagram Stories
Comments & Likes Display
Post Captions
WebP Image Optimization
Performance Optimization
Feed Customizer
Downtime Prevention System
GDPR Compliant
Instagram oEmbeds
Advanced Features
Visual Moderation System
Filter Posts
Feed Templates
Hashtag Feeds
Combine Multiple Feed Types
Tagged Feeds
Shoppable Feeds
Feed Themes
Support
Support Level
Community
Standard
Standard
Priority
Priority
Bonus: All Access Includes
Instagram Feed Pro
Twitter Feed Pro
YouTube Feed Pro
TikTok Feed Pro
Reviews Feed Pro
Facebook Feed Pro
Facebook Feed Extensions
Social Wall
Feed Analytics
All Future Social Feed Plugins

Frequently Asked Questions

What’s the main difference between Lite and Pro?

Lite allows you to display your Instagram user feed. Pro expands this with hashtag feeds, tagged feeds, Stories and Reels display, advanced layouts, moderation tools, shoppable feeds, and more control over how your content appears.

Can I show posts my account is tagged in?

Yes. The Elite plan includes Tagged Feeds, allowing you to display posts where others tag your account. Perfect for building social proof and showcasing customer content.

Can I display hashtag feeds with Pro?

Yes. Starting with the Plus plan, you can display posts from specific hashtags to showcase campaigns or user-generated content directly on your website.

Can I create shoppable Instagram feeds?

Yes. The Elite plan includes Shoppable Feeds, so you can link posts directly to product pages and turn browsing into buying.

How do I know which plan to choose?

Choose Basic if you want more layouts, video display, and enhanced feed features for one site. Plus is ideal if you need hashtag feeds and additional flexibility. Elite is best for tagged feeds, shoppable posts, and priority support. If you manage multiple sites or want access to all Smash Balloon plugins, All Access offers the most value.

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